Alexandra Zagury's true calling

2013-06-21 09:30

Multimedia   ·   User Galleries   ·   News in Pictures Send us your pictures  ·  Send us your stories

As MD of RIM Southern Africa, Alexandra Zagury is at the forefront of empowered technology.

Alexandra Zagury is as slick and dynamic as her company’s latest product, the BlackBerry 10. No wonder she’s up for the challenge of managing the unique requirements and opportunities of a fast-growing market such as southern Africa. ‘This region is very different to Europe,’ she says.

‘I believe there is a huge potential.’

What makes you tick?

I live for those moments when I can add value or continue my journey of personal learning. Most artists who depend on creative inspiration say the key is to keep trying until you move from a plateau to a spark moment. This is how you learn and grow.

How has technology helped women?

The rise of mobile technology goes hand in hand with a rise in women-owned companies in many parts of the world. The benefits of being in touch wherever you are and carrying your office in your pocket are enormous for female entrepreneurs.

You were Research In Motion (RIM’s) first managing director in Turkey. Is your current role very different?

I have lived in about a dozen different countries, including the US, Tunisia, Argentina, South Korea and Poland, and have learnt valuable skills and lessons in each of them. My role here is somewhat different in that I’m now consolidating a successful business.

What part of your job do you enjoy most?

I enjoy a challenge that stretches me intellectually and as a leader. I also love working with technology because it’s constantly changing.

Greatest achievement?

My daughter Viveka. She is the light in my life and she keeps me grounded.

3 Philosophies I live by:

1. You have to focus on doing something, not on being someone.

2. Anything worth doing demands hard work. There are no shortcuts – if you want to add and create value you have to work for it.

3. Decision-making is the art of fine-tuning the right level of data analysis, common sense, instinct and risk in a timely fashion.

Alex’s must-read leadership books:

1. The Art of War by Sun Tzu. The best manual on why strategy and planning are key drivers of business performance.

2. The First 90 Days by Michael Watkins. Presidents get 100 days to prove themselves, but business leaders only get 90 days.

3. Resonate and Slide:ology by Nancy Duarte. Two practical books that illustrate the art and science of telling a story.

» Get your copy of iMag in City Press on Sundays.

Join the conversation! encourages commentary submitted via MyNews24. Contributions of 200 words or more will be considered for publication.

We reserve editorial discretion to decide what will be published.
Read our comments policy for guidelines on contributions. publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
Comments have been closed for this article.

Inside News24


Book flights

Compare, Book, Fly

Traffic Alerts
There are new stories on the homepage. Click here to see them.


Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.

Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire network.


Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.

Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.