Busa appoints new chief executive

2011-08-06 09:18

Business Unity South Africa (Busa) has finally ended its controversial search for a CEO, announcing entrepreneur Nomaxabiso Majokweni as its new head.

Busa deputy chairperson and acting CEO Raymond Parsons said Majokweni was unanimously appointed by the Busa council on Thursday on the recommendation of the selection committee chaired by Busa president Futhi Mtoba and chairperson Andre Lamprecht.

“Given her excellent qualifications, our expectations are high. We are very excited about ­Majokweni’s appointment. She brings a wealth of experience from the private and public sectors, and has demonstrated her passion for South African business in several of her previous roles. We are impressed by her strategic insights, grasp of broad business issues and her acute awareness of the transformation imperatives of our country,” Parsons said.

Majokweni, who succeeds ­Jerry Vilakazi, is the third and most controversial Busa CEO in the 11-year history of the ­organisation.

According to a Busa statement, she is currently the owner of tourism and marketing consultancy L’Avant Group, which she started in 2006.

Majokweni spent six years at the Department of Trade and Industry, where she served as an economic representative in Hong Kong (1996-1999) and Washington, DC (2000-2002). She was previously chief operating officer for Blue IQ, ­Gauteng’s special-purpose ­economic development agency.

Black business organisations affiliated to Busa announced last month that they would seek a mandate from their members before deciding to disaffiliate or continue their membership. Though they cited a myriad concerns, which they said showed that Busa pandered to the interests of white, established business, the process of finding a CEO brought matters to a head.

They pointed to the organisation’s continued pursuit of a chief executive despite their ­requests that it be stopped until there was agreement on the process, showing that Busa did not care for black perspectives.

Busa said Majokweni, who starts her job on September 1, was unavailable for comment.

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