Design of the week: Beware the pink

2014-08-17 15:00

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Joburg’s downtown dwellers may have been wondering who’s behind the shocking pink splashes of paint that have been spotted dripping off the balconies and windows of the city’s skyscrapers, splashing on to pavements and boldly colouring stairways.

Beware of Colour is a guerrilla art initiative that aims to take back the city?–?to turn the fading, grey concrete into something beautiful, exciting and evocative.

“We look at buildings that have been left behind by time and we caress their walls with our paintbrushes,” the movement says on its Tumblr account.

“We tickle them in hopes that they will tickle her. She who walks to work in the morning, her heels clicking and clacking. We play with them in hopes that they will play with him. He who sits around in the afternoon after waiting long hours in the unemployment line.”

It may have been causing an irate reaction from developers and landlords, but Beware of Colour says it is a positive force.

It is a message of joy and frivolity to those who walk the city streets, a “love letter to politicians and landowners, our chief executives, our politicians”.

Its only purpose is to inspire, to add a sense of fun and wonder to a city stroll. It’s art for the sake of art?–?removed from galleries and on the streets where it belongs.

http://youtu.be/YVKV2pKPBU8?list=UUCuCKOA5jCmPuwGJNElYtIg

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