Less fancied sides pack a TKO punch

2014-11-23 15:00

Multimedia   ·   User Galleries   ·   News in Pictures Send us your pictures  ·  Send us your stories

This year’s Telkom Knockout (TKO) final, which sees SuperSport United take on Platinum Stars, will mark yet another contest not involving the “big three”: Kaizer Chiefs, Orlando Pirates and Mamelodi Sundowns.

Defending champions Stars, who are hoping to emulate Chiefs in winning the tournament three times, lifted the inaugural trophy in 2006, when they were still known as Silver Stars.

Dikwena’s unlikely triumphs have set a trend of less-fancied teams making the final or emerging as champions since the telecommunications company took over as title sponsor eight years ago.

The final at the Orlando Stadium in Soweto on Saturday has left the PSL and the sponsors with the uphill task of

convincing the fans to fill the 40?000-seater arena. The two clubs simply do not boast the kind of support that would see the game become a sellout.

This week, PSL chief executive Brand de Villiers conceded it would be a serious challenge for the league’s marketing department to woo fans.

But Telkom sponsorship manager Nakedi Chiloane said they had measures in place to motivate supporters to make their way to the game.

Chiloane said Telkom would be working in collaboration with the teams to market the game effectively and provide live entertainment on match day.

In addition, the sponsors will use the tried-and-tested lure of freebies.

“As the sponsor, we are not worried about having Platinum Stars play SuperSport United in the final. There will be free T-shirts, caps, SIM cards preloaded with airtime and hampers for schoolkids who turn out in their uniforms,” said Chiloane.

The expected presence of scholars is one of the reasons kick off has been moved earlier, from the evening to the afternoon.

Dikwena needed penalties to eliminate Chiefs in the quarterfinals and also dumped 2012 runners-up Sundowns out of the tournament via spot kicks in the semifinals.

Matsatsantsa a Pitori stunned Pirates 2-0 in the semis at Orlando Stadium, which was the scene of their 2-0 2012 Nedbank Cup final win over Sundowns.

Join the conversation!

24.com encourages commentary submitted via MyNews24. Contributions of 200 words or more will be considered for publication.

We reserve editorial discretion to decide what will be published.
Read our comments policy for guidelines on contributions.

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
0 comments
Comments have been closed for this article.

Inside News24

 
/News

Book flights

Compare, Book, Fly

Traffic Alerts
Traffic
There are new stories on the homepage. Click here to see them.
 
English
Afrikaans
isiZulu

Hello 

Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.


Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire 24.com network.

Settings

Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.




Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.