Vodacom ‘gives subscribers’ details to marketing firms’

2014-10-30 09:57

Vodacom has allegedly been providing its subscribers’ numbers to businesses and marketing companies.

The cellular company confirmed yesterday that some of its 32.5 million local and 27 million international subscribers’ personal details were supplied to other businesses, The Times reported.

The company launched an “urgent” internal investigation into the matter.

Vodacom spokesperson Richard Boorman told The Times the company used “header enrichment” for select third party services, but that this was not its default operation.

Header enrichment is when personal data is transferred to a website when a user browses through a cellphone.

“We use it for a select number of Vodacom and trusted third-party services such as charge-to-bill [a built-in payment mechanism],” he was quoted as saying.

“We reassure our customers that their information is not being routinely shared with all websites.”

Boorman reportedly declined to say whether Vodacom was being paid to supply the information, whether permission was obtained from subscribers, and who the third-parties were.

“We became aware of the issue late yesterday. I will be in a better position to comment once the investigation has been completed,” he said.

Join the conversation!

24.com encourages commentary submitted via MyNews24. Contributions of 200 words or more will be considered for publication.

We reserve editorial discretion to decide what will be published.
Read our comments policy for guidelines on contributions.

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
0 comments
Comments have been closed for this article.

Inside News24

 
/News

Book flights

Compare, Book, Fly

Traffic Alerts
There are new stories on the homepage. Click here to see them.
 
English
Afrikaans
isiZulu

Hello 

Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.


Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire 24.com network.

Settings

Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.




Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.