Zurich chocolate show gives Swiss taste of their own treats

2012-03-30 15:49

Zurich – Exhibitors at Zurich’s Salon du Chocolat are celebrating “Swissness” with chocolate watches and Easter egg clocks as the travelling confectionary fair opens its doors for the first time in a country renowned for its love of chocolate.

Founded in Paris in 1994, the Salon du Chocolat gala has toured the world to destinations such as Tokyo, New York and Cairo, and offers smaller, independent artisans the chance to exhibit their latest wares.

One such company is Swiss-based “Chocowatch”, which launched its novelty chocolate timepieces sculpted into a rock from the Swiss Alps in February this year.

Designed by Francis Gerber, who has worked as a graphic designer for Richemont’s watch brand Jaeger lecoultre, the 70% cocoa watches come in two styles: milk chocolate and dark chocolate and retail at $15.98 (R122.60).

The Swiss are true chocoholics, having consumed 94 008 tons of chocolate products in 2011, according to statistics from the Association of Swiss Chocolate Manufacturers.

Salon du Chocolat Zurich runs until Sunday.


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