Financial pinch doesn’t stop big spending on mothers

2009-05-10 00:00

THE current economic downturn did not stop fathers, sons and daughters from spoiling mums this Mothers’ Day.

City shops — including those that sell gifts, clothes, shoes and cards —reported buoyant trading days in the build-up to Mothers’ Day.

Saturday probably represented one of the busier trading days this year at the Liberty Midlands Mall and the CBD, judging by the sheer number of people jostling for space at local shops.

The owner of Cardies at the mall, Heather Godsmark, told The Witness that this year’s foot-count and sales were higher than for Mothers’ Day 2008.

“The shop was buzzing all day. We did considerably better than last year, both on Friday and Saturday.”

She said shoppers did not “buy-down” as spend-per-head for Mothers’ Day remained at a healthy level.

Godsmark added that new stock also helped draw in shoppers.

Irshad Beni, store manager at Asmalls, said “the crowd was unbelievable” on Saturday, adding that the store was “very busy” throughout the day.

He said the sales and foot-count momentum began picking up on Wednesday.

“We didn’t think that we would get such a good response with the current state of the economy.

They [shoppers] went all out for their mothers this year. We actually needed to bring in more stock,” he said.

Charlene Naick, assistant manager of Designer Shoe Outlet, said they performed better than last year.

“We were extremely busy. The mall was also very busy. People were even parking on the barricades. There has been good growth in the mall generally [this year],” Naick said.

Naick said some latecomers were even shopping for Mothers’ Day gifts yesterday.

The average amount spent per pair (of shoes) was R150-R200, she said.

Michelle Ganas, the manager of Birthdays at the mall, said the store traded well, adding that they were kept on their toes, mainly as a result of sales of cards and gift bags.

Yacoob Mall of Selfast clothing store in the CBD said they “did really well”, adding that the store was only slightly down on their target for Mothers’ Day.

Join the conversation!

24.com encourages commentary submitted via MyNews24. Contributions of 200 words or more will be considered for publication.

We reserve editorial discretion to decide what will be published.
Read our comments policy for guidelines on contributions.

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
0 comments
Comments have been closed for this article.

Inside News24

 
/News

Book flights

Compare, Book, Fly

Traffic Alerts
Traffic
There are new stories on the homepage. Click here to see them.
 
English
Afrikaans
isiZulu

Hello 

Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.


Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire 24.com network.

Settings

Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.




Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.