Levi’s lifts KZN child HIV centre

2011-09-09 00:00

AN Umtwalume-based organisation, Thanda.org, has received international recognition for its fight against poverty and HIV and Aids. Thanda, which means “to love”, was chosen to be part of Levi’s Go Forth campaign.

The campaign by the international clothing and footwear brand was started last year by Water.org, a non-profit organisation founded by Hollywood celebrity Matt Damon and social entrepreneur Gary White.

Angela Larkan of Hibberdene, who is the founder of Thanda, said: “It is a real honour to be placed on the same global platform as Matt Damon. It is an opportunity for Thanda.org to receive global exposure.”

The campaign by Levi’s is a global rally to encourage positive change. It showcases the work of pioneering individuals from across the globe who are tackling the greatest challenges of our time.

“The campaign is to inspire other people globally to create positive change and will for the next year also help highlight and promote the work done by Thanda,” Larkan said.

Thanda runs an after-school support system for 325 children infected and affected by HIV/Aids and poverty. They are fed and taught by a staff of 14.

Larkan says many of the children are orphaned by Aids and become traumatised by seeing their parents dying.

“We want to help them uplift themselves from just living to survive to living with hope and having goals for their future.”

Besides the recognition Thanda will receive from the branding campaign, Levi’s will also be funding an entire year of primary school education from Grade R to 7 for 145 vulnerable and orphaned children.

“People can be a part of this campaign by logging on to the Levi’s Facebook page and clicking on the ‘Go Forth’ link. A simple click can make a big difference in the lives of these children,” Larkan added.

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