Madiba bling: 46664 bangle to be launched worldwide

2008-07-03 00:00

A fund-raising bangle, stamped with former president Nelson Mandela’s Robben Island prison number, is being launched this week. As part of Mandela’s 90th birthday celebrations, South African businessman Robert Coutts has initiated the project, which will not only raise funds for the 46664 HIV/Aids campaign, but also create jobs for local craftsmen and domestic suppliers. Coutts said he wanted to help in the fight against HIV/Aids.

Following a high-profile unveiling in London on Wednesday, the bangles were also in Johannesburg yesterday. The main launch will be in London tomorrow, where a limited edition line of the bangles will be sold.

Each individual bangle is authenticated and they are made using high-grade silver, gold and platinum. The prices of the bangles vary according to the metal used, with the silver bangle costing R1 995, the 18-carat gold bangle R54 948, the 24-carat gold R67 260, and the platinum R135 660.

Coutts, a businessman turned philanthropist, said he hoped to see bangle sales grow to the extent that they provide the HIV/Aids campaign with income for the next 10 to 20 years. A luxury goods company will market the bangles to high income individuals around the world. A national retail company will do the same in South Africa.

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