Seven in 10 will order shopping online

2012-01-27 00:00

A SURVEY shows that 75% of respondents believe online shopping is the way of the future.

The results of a recent News24 online survey conducted by PayU, a South African online and mobile payment service provider, support findings from a World Wide Worx research report claiming a 30% increase in online spending in 2010 relative to the previous year.

The survey, conducted in November 2011, revealed that 75% of the respondents actively participate in and recognise the important role that e-commerce will play in shaping South Africa’s future economy.

In the three months leading up to the festive season, 85% of the respondents also claimed to have shopped online.

“We are excited about the future of online shopping in South Africa and believe that the potential for growth in this industry can be very promising for local businesses,” said Mark Chirnside, CEO of PayU MEA.

“Research indicates that consumers are beginning to recognise the benefits of online shopping, and the more popular it becomes, the greater the opportunity for South African businesses to reap the economic benefits of reaching new customers online,” Chirnside said.

The online survey also revealed that 77% of respondents feel that a payment gateway service provider adds credibility to a website.

South African retailer and long time PayU SafeShop customer, Pick n Pay, recognise the role that a secure payment gateway has in ensuring peace of mind for their online shoppers.

In addition to Pick n Pay, PayU Payment Solutions (Pty) Ltd, a division of multi-national media giant Naspers, also processes online payments for Kalahari.com, NetFlorist and four major airlines, to name only a few.

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