Sportsmen unite in brotherhood

2010-06-07 00:00

SIX prominent South African sportsmen have been chosen to be part of a “world-class squad of sports ambassadors” for an HIV and Aids campaign targeted at men.

South African football stars Matthew Booth, Teko Modise and Benni McCarthy, Springbok rugby captain John Smit, Proteas cricket captain Graeme Smith and Blue Bulls rugby player Tiger Mangweni will be teaming up with other international sports heavyweights in support of the Brothers for Life Sports Ambassadors campaign.

Said Alexa Holtzhausen of Marcus Brewster Publicity, the agency that is behind the campaign, “The Sports Ambassadors will promote messages on the risks of alcohol, sex and HIV, promote correct and consistent condom usage, and mobilise men to take up counselling and testing in support of President Jacob Zuma’s drive to get 15 million people tested for HIV.”

Other international sports stars in the campaign include Manchester United’s Ryan Giggs, Patrice Evra and Mame Biram Diof, and FC Barcelona’s Lionel Messi, Yaya Toure, Thierry Henri and Seydou Keita.

Brothers for Life is a South African initiative that encourages men to use the spirit of brotherhood to positively influence each other in HIV related issues.

Holtzhausen disclosed that the campaign will soon be rolled out to other countries in sub-Saharan Africa, including Zimbabwe, Tanzania and Zambia.

The campaign is led by the South African National Aids Council.

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