Millions more switch on to MultiChoice

By Drum Digital
22 September 2015

Pay-TV provider MultiChoice has increased its reach by almost four million.

Pay-TV provider MultiChoice has increased its reach by almost four million, the National Association of Broadcasters said on Tuesday.

NAB executive director Nadia Bulbulia presented these figures to the portfolio committee on communications at parliament.

MultiChoice increased its reach from 9.7 million in 2012 to 13.4 million in 2014.

However, SABC1 continues to be the most watched channel in the country with 29.7 million viewers, followed by SABC2 with 27.4 million.

In terms of the figures, M-Net had the smallest reach in 2014 with 2.6 million, up by only 200 000 from 2012.

On radio, 2014 statistics shows SABC stations reached the widest audiences with 41.6 million listeners.

This is followed by commercial stations having reached 15.7 million listeners and community stations 8.7 million.

Bulbulia pointed out that according to 2011 census statistics, TV surpassed radio in the number of users.

In 2001, 52.6% of South Africans had access to TV. This increased to 74.5% in 2011.

72.1% of citizens had radios in 2001, compared to 67.5% in 2011.

*Fin24 is part of Media24. Naspers owns Media24 and MultiChoice.

Source: Fin24

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