Pharell’s 24-hour happy video

By Drum Digital
25 November 2013

We have heard the “Happy” song on every radio and TV station, there is now a 24-hour video.

Singer Pharrell Williams has debuted what's being described as the first 24-hour music video.

The singer-rapper-producer dropped a video for "Happy" that runs 24 hours and features a score of cameos, celebrity or otherwise.

The interface for the video, found on the website 24hoursofhappy.com, sets the clip at a time corresponding to the local time of the viewer, with the ability to fast-forward, rewind and skip around to different times of the day.

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-DRUM Reporter

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