MultiChoice says no to porn

2010-03-11 23:50

Daniëlla du Plooy, Beeld

 Johannesburg - The possibility of MultiChoice broadcasting pornography has been laid to rest.

The company has decided against broadcasting pornography and the possibility of new sex channels on DStv's satellite service.

Since the end of last month, several religious and family groups have had vehement reactions against the company's announcement that it is considering the broadcast of pornography channels.

MultiChoice announced on Thursday that it had studied research data compiled by means of a subscriber survey to determine how viewers feel about adult content on pay TV channels.

According to a statement, the research showed that "a significant percentage of subscribers are opposed to adult channels, while some don't mind, and another significant percentage are in favour".

Nolo Letele, MultiChoice chief executive, said it's a pity that people interpreted the research as if the decision had already been made.

"MultiChoice regularly conducts research to test viewers' tastes, as well as their impressions of existing and possible new television channels. By doing so, we can improve our customer service."

According to him, such research often includes questions about content which has been requested by subscribers, or channels which are popular abroad.

"The survey three weeks ago focussed on adult content since our industry will soon be facing competition in South Africa."

- Beeld