Earth Hour spreads

2013-02-27 17:48
Navajo Generating Station, from Lake Powell, in Page, Arizona.  (Ross D Franklin, AP)

Navajo Generating Station, from Lake Powell, in Page, Arizona. (Ross D Franklin, AP)

Multimedia   ·   User Galleries   ·   News in Pictures Send us your pictures  ·  Send us your stories

kalahari.com

Singapore - A campaign by global environmental movement Earth Hour to get promises of action from individuals and organisations has spread to at least 50 countries, its chief executive said on Wednesday.

Andy Ridley said the "I Will If You Will" campaign, launched in 2012 in 13 countries, is expected to expand its geographic reach almost fourfold this year, strengthening the group's impact beyond an annual lights-out event.

"Last year we rolled out 'I Will If You Will' to 13 countries and territories so it's basically a pilot project to see if it would work," Ridley told journalists in Singapore.

"It worked. So this year, instead of 13, it will be at least 50, we already have at least 50 countries confirmed."

Last year the campaign spurred a 120 000-strong petition in Russia that galvanised parliament to pass a law protecting the seas from oil pollution.

Former Botswana president Festus Mogae also pledged to plant one million indigenous trees in four years.

Support

The countries involved last year included Singapore, Sweden, Hong Kong and the US. This year's participating countries include Australia, Britain and South Korea, with celebrities expected to make pledges.

Singapore-based Earth Hour's headline campaign is an annual lights-out activity to underscore energy conservation. It was observed in 7 000 cities and towns in 152 countries and territories last year, the group said.

This year's Earth Hour is scheduled for 23 March at 20:30 in participating locations.

Ridley, speaking at the global launch of Earth Hour 2013, said the Asia-Pacific region gives the movement its strongest support.

"Asia-Pacific, as a region, is by far the strongest, and Latin America is probably the second," he said.

"Many campaigns are based out of Europe and based out of the US, Earth Hour is not and maybe that's a really good strength for us."

In SA, the WWF said that the switch off would be used to focus on the kinds of fuel used to generate power.

"We must become aware of the kind of energy we use every day and the need to switch over to clean, renewable energy sources such as sun, wind and water," said WWF-SA CEO, Dr Morné du Plessis.

- SAPA
Read more on:    wwf  |  environment  |  earth hour
SHARE:

Read News24’s Comments Policy

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
4 comments
Add your comment
Comment 0 characters remaining
 

Inside News24

 
/News
 

New GIF keyboard on iOS for added fun!

Soon sending an LOL! or facepalm will be so much more fun!

 
 

For chic geeks...

Puppy goes crazy over iPad game
Printable solar panels will bring exciting new opportunities!
Now there’s a special lane for texting while walking
LOL! 7 brutally honest texts from parents

Jobs in Cape Town [change area]

Jobs in Western Cape region

Software Quality Assurance Analyst

Cape Town
Datafin Recruitment
R15 000 - R25 000 Per Month

Regional Property Manager

Cape Town
People Source (Pty) Ltd

Budget & Reporting Analyst

Cape Town Northern Suburbs
O'Brien Recruitment
R355 000 - R500 000 Per Year

Property [change area]

Travel - Look, Book, Go!

Magical Massinga

Spend 5 nights at the gorgeous Massinga Beach Lodge in Mozambique and only pay for 4 from R13 220 per person sharing. Includes return flights, accommodation, transfers and romantic turndown. Book now!

Kalahari.com - shop online today

Pre-order your iPhone 6 at kalahari.com

Hurry and pre-order your own iPhone 6 now at SA’s favourite online store!

Bargain box – 60% off

Reduced prices, very limited stock. While stocks last. Hurry and shop now!

Mind blow low prices on electronics

Get either the Prestigio multiphone or Proline tablet 7” tablet for only R699. Offers valid while stocks last. Shop now!

30% off Barbie toys

Save 30% on all Barbie toys and accessories. Offer valid while stocks last. Shop now!

Baby extravanganza month at kalahari.com

Celebrate baby month with a wide range of awesome baby products. Offers valid while stocks last. Shop now.

OLX Free Classifieds [change area]

Samsung Galaxy s4

Mobile, Cell Phones in South Africa, Western Cape, Cape Town. Date October 24

Best bargain in big bay

Real Estate, Houses - Apartments for Sale in South Africa, Western Cape, Cape Town. Date October 25

VW Golf 6, 1.6 Trendline (Excellent condition)

Vehicles, Cars in South Africa, Western Cape, Cape Town. Date October 25

Horoscopes
Aquarius
Aquarius

As the Moon moves out of restless Gemini into sensitive Cancer today you are able to relax your active mind and be more receptive...read more

There are new stories on the homepage. Click here to see them.
 
English
Afrikaans
isiZulu

Hello 

Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.


Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire 24.com network.

Settings

Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.








Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.