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KFC launches their new look

By Faeza
03 November 2015

KFC South Africa revealed to their guests their new look today at KFC Ferndale on Malibongwe Drive

Wooden elements on the furniture and lights grazed guests as they walked through the store to check out the new look. The new in-store technology gives you access to listen to your own music while sitting on your booth. Free wifi will ensure that you willingly overstay your welcome

The MC for the day and YFM DJ Khutso Theledi said, “We are at the KFC Ferndale store this morning for the launch of KFC’s new store design. I love the warmth it brings and the vibe it has and the free WIFI, who can forget that! Also the music, I am a radio DJ so music is absolutely everything for me. I can’t wait for people to experience the new store and hashtag  #KFCNewLook"

According to Mike Middleton, Chief Marketing Officer – KFC Africa, the aim of the revamp was to improve the customer experience at every touch point: “At the heart of the new design was the desire to improve the hospitality of the stores, inviting customers to feel more comfortable both physically and emotionally and thus spend more time in our restaurants. We’ve done this in a number of ways through furniture, décor, lighting and technology. By the end of 2016 we aim to have over 250 of our KFC stores remodelled into this great new look.”

Want to know when you can see the new look? Visit KFC Ferndale at 20 Malibongwe Road, Ferndale, Randburg to see the new store design and share your thoughts using the hashtag #KFCNewLook