DEAR MR MOIR WOOLWORTHS CEO
Dear Mr Moir
In reply to your mail you kindly sent out to your Woolworths customers.
Kindly stop giving us lip service as you sound just like our politicians. Word of advise Mr Moir, start working more fairly and transparently on the same employment equity charter you now so pathetically cower behind. Think you may have conveniently forgotten that if you, as the labeled ruthless,oppressive white male vilan, would resign and appoint an unemployed, disabled, black woman with aids, as a replacement, not only would you then be practicing what you now preach but also then be TRULY living up to agenda of the same employment equity charter you seem to hold in such high esteem. Yes we all know what this charter calls for, we are not all as ignorant as you and your letter presume your average shopper to be. Just imagine a Woolworths leading by example, from the top, not on archaic sustainable business principles as quality product, service and that long forgotten term called MERIT but a more important fundamental, to any desperate white SA businessman; deadly political persuasion! Had Woolworths really wanted to give their prized Employment Equity rating a CREDIBLE jump start, instead of engaging play play politics, they should have employed 10 black woman on your package Mr Moir so as to look politically correct and also so none of them would actually get too overworked. More importantly and depressing is that these antics would have been seen as the norm and a sacrifice to "transformation" nowadays. Thanks to Woolworths and to you Mr Moir, for bringing the Union Building's ignoramous philosophies to our front door instead of quarantining them to the 7pm SABC News!? I hope that you too are seen for the comrade and freedom fighter you so aspire to be when the board gives you your golden hand shake. I would think that your futile attempt at justifying an insult on the very people and indeed the backbone of Woolworths success, been seen for the cop out up it really is.
"Food for Thought"......is the only food type I would eat off Woolworths shelves from now on, that and Fresh Butternut and Hypocrite soup. Begs the question if they would be as tasty and stay fresher for longer in the "Woolies" wrapping?! Certainly hope your share price thinks so. In the words of your other fellow comrades, VIVA FOOD LOVERS MARKET VIVA!
Love from your "too white" ex customer
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