PLEASE NOTE:

MyNews24 is a user-generated section of News24.com. The stories here come from users.

 
Reggie Makgoba
 
Comments: 0
Article views: 511
 
 
Latest Badges:

 
View all Reggie Makgoba's badges.
 

Incorporate journalism ethics into social media

28 March 2014, 10:33

Judging from their widespread adaptation, media houses have been on the right course in regard to keeping abreast with the complexities and opportunities brought about by digital revolution. Today, with a growing number of avid media consumers who are involved and understand citizen journalism, it is hard to imagine a media house that can afford to miss the benefit and positive influence of Twitter as a tool to solicit stories. Thus, Twitter is not is too “noisy” to be a valuable distribution outlet or source of information for professional journalism.

 Overholser (2009) once argued that if journalists only focus on social media as tools for journalism, they run a risk getting backward.  He believes that social media have transformed how people receive and share news and information. Likewise, media as part of society cannot remain traditional while the audience has changed the patterns of consuming information. However, despite this paradigm shift, journalism professionals must observe their rules and do everything by the book.   

Media have to deliver what Overholser terms one-two punch combination i.e, they have to understand that facts as information that comes from official sources (Hermida 2010) and  keep up with the demands of digital revolution and explore new mechanism of distribution information such as Twitter. In this regard, social media such as twitter should be seen as tools that alert and empower with information about issues and trends or story development (Hermida 2010). Journalism is about people and their views – and Twitter is a system that which responsible journalists get shooters and pointers about stories.

 As Farhi, 2009;  and Posetti 2009, (quoted in Hermida 2010) put it: “Twitter has been rapidly adopted in newsrooms as an essential mechanism to distribute breaking news quickly and concisely, or as a tool to solicit story ideas, sources and facts.”  For newspapers it gives them a space to build their reputation and compete with other media outlet. Twitter has emerged as an important tool that allows media organizations to share the links of their website free and share hot breaking stories.

However, the question worth asking that is, how are journalism professional going to play roles that bring journalistic values into this vast social media territory? Twitter provides users with the platform to share information at a high speed (Hermida 2010).  But in journalism like other professions, the speediness of that information sharing should not come at the expense of ethical values such as accuracy, and objectivity. As Overholser (2009) simplifies it, “Accuracy, proportionality and fairness, as time-honoured journalistic values are well worth adoption by those conversing through social networks.”

Overholser (2009) contends that “being there and being accurate are how journalistic credibility is brought to the social media ocean. As much as Twitter provides journalists with ways of getting “big stories” and sharing them speedily, they have a role to ensure that they don’t perpetuate the rumor mill abuzz in the social media or risk losing credibility if they publish unverified information.

Makgoba is a seasoned fisherman. He owns two cattle in Tzaneen

Disclaimer: All articles and letters published on MyNews24 have been independently written by members of News24's community. The views of users published on News24 are therefore their own and do not necessarily represent the views of News24. News24 editors also reserve the right to edit or delete any and all comments received.

 

Read News24’s Comments Policy

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
0 comments
Add your comment
Comment 0 characters remaining

Read more from our Users

Submitted by
Kirsten Ashman Halcrow
An elaborate architecture that is...

Qualification fraud is on the rise and it has been exposed in the media with a number of recent high profile South Africans who have been caught faking their qualifications.  Read more...

1 comments 502 views
Submitted by
Kamaria Balkisson
The "ordinary" South African is n...

South Africa’s renowned cultural diversity is depleting to nothing more than the culture of consumerism versus the culture of poverty. Read more...

8 comments 329 views
Submitted by
JC Kotze
Nkandla R250million in perspectiv...

So dear tax payer, how much is a million Rand? Consider this: A R10.00 note is 128 mm in length. R1 000 000 (One million rand) is therefore 12.8 kilometres of R10 notes – end to end. Read more...

4 comments 1207 views
Submitted by
Caitlin Thomas
Cry for Our Beloved Country

When I think of our Country I automatically think of the metaphor involving the frog in boiling water. Read more...

15 comments 1281 views
Submitted by
Lionel Swarts
Thank You Home Affairs

I'd like to congratulate the Department of Home Affairs for the implementation of the new Visa rules for minors. Read more...

2 comments 409 views
Submitted by
Raechel Patrica
Mr President

They say that one should never bring emotion into the world of politics. I don’t know who ‘they’ are but ‘they’ certainly have never felt the way that I believe the majority of South Africans are feeling now. Sad. Read more...

14 comments 2121 views
 

services

E-mail Alerts The latest headlines in your inbox

RSS feeds News delivered really simply.

Mobile News24 on your mobile or PDA

E-mail Newsletters You choose what you want

News24 on your iPhone Get News24 headlines on your iPhone.

News24 on Android Get the latest from News24 on your Android device.

SMS Alerts Get breaking news stories via SMS.

Blogs Your opinion on you, me and everyone.

 
Interactive Advertising Bureau
 
© 2015 24.com. All rights reserved.
There are new stories on the homepage. Click here to see them.
 
English
Afrikaans
isiZulu

Hello 

Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.


Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire 24.com network.

Settings

Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.




Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.