Ex ETv sport editor, Jeff Moloi says his long-time dream of making an impact in the Eastern Cape was realised after his appointment as lecturer at Walter Sisulu University’s media school.
Moloi who has worked for various radio stations across the country since he started at Mthatha’s very own Unitra Community Radio when it first aired, says he’ll always be a teacher first.
“I’m a teacher,” he said. “When I was in the industry I was always giving young people a chance and discovering new talent. But I always knew that one day I would to do it on a bigger scale,” said Moloi.
The former high school English teacher, turned broadcast expert, says he left his 15-year-span broadcasting career to make a bigger impact by sharing his expertise with Eastern Cape youth.
“When I was in industry I started looking what institutions were doing. You would get all these young people and most of them could not meet the requirements of a broadcaster,” said Moloi.
Moloi added by saying that in his experience in broadcasting, university students are not as prepared for industry as they should be and saw this as an opportunity to give back to his home province.
“Most students get into industry only knowing how to write, but Broadcasting is a skill in itself and students need to go there on their first day and be useable,” he said.
Journalism broadcast lecturer, Ms Sharon Cumming gleefully expressed her excitement with the addition of Moloi in the department and how someone of his calibre could help push the envelope in journalism education.
“I feel Jeff is a good addition. It’s great that he’s come here and he’s got the necessary skills and experience in broadcasting. I’m very excited to see how he can contribute to the cause of education and the journalism department” she said.
Walter Sisulu University’s school of media has been identified by UNESCO as one of Africa’s 12 centres of excellence in journalism.