PLEASE NOTE:

MyNews24 is a user-generated section of News24.com. The stories here come from users.

 
Jaime Moss561
 
Comments: 2
Article views: 404
 
 
Latest Badges:

 
View all Jaime Moss561's badges.
 

This is insane - but we are all doing it.

17 May 2014, 17:13

So what are you paying for in that trolley ?

What goes in a marketing budget?
A marketing budget typically covers costs for advertising, promotion and public relations. Each amount varies based on the size of the business, its annual sales and how much the competition is advertising. Depending on the industry, marketing budgets can range from as low as 1% of sales to over 30%. New companies may spend as much as 50% of sales for introductory marketing programs in the first year. Smaller business may just try to match the spending of their direct competitors.
The overall marketing budget  includes:
print and broadcast advertisingdesign and printing costs for all print materials, such as newsletters, brochures and press releases, direct mail costsWeb site developmentpublic relationstrade showsany other special events needed
So you walk into a supermarket and buy a trolley of goodies. Anything from 30 - 50% of the cost of your purchases will land up in the dustbin and in the landfills within days of your purchasing them. How much money are you literally throwing away ?
Is there a better way ?
That is where this swear word comes in. MLM usually followed by the word scheme and everybody finds something else to do. But wait, stick with me here. What is the basis of multilevel marketing? Maybe you know it by its other term, referral marketing. We all know that it entails your friends and family etc. It is basically recommending to others products or services that you have found to be valuable because it is really good or really cheap. Value for money is normally what defines whether it finds its way into our trolley. Who do you trust more to determine that value. The bright colours and special box shape half-filled and sold per weight not per volume. Do you perhaps trust a friend who has actually used the product or service and can recommend it, warts and all.
Now what if this true value system of marketing meant that the 30%-50% of the cost of the product comes off the price and is paid to the person or people who recommended it. Isn't that a way to get more people out of the charity ques and give them there self respect back ?
In 2007 - 2008 crash millions of people lost their jobs, their homes and families were torn apart. Why is that a better option than spending a little extra time to build some security into your lives whilst you still can? Economists including Warren Buffet have been warning us of an impending crash in 2014 - 2015. 
Would you be prepared to just look at an alternative or will you wake up too late. The time to act is now.
http://www.mobiza.co.za/
Disclaimer: All articles and letters published on MyNews24 have been independently written by members of News24's community. The views of users published on News24 are therefore their own and do not necessarily represent the views of News24. News24 editors also reserve the right to edit or delete any and all comments received.

 

Read News24’s Comments Policy

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
2 comments
Add your comment
Comment 0 characters remaining

Read more from our Users

Submitted by
Linamandla Mpolase
The Art of recovery from failure ...

Coping with failure can be and is a difficult situation, initially it might feel like it is the end of the world and you might wonder what other people are going to think about you. Read more...

0 comments 191 views
Submitted by
Gail Shorkend
Rhino

I think that it is amazing. That a little girl thought of that idea. To use hunting dogs. Lets us hope it works. Read more...

2 comments 32 views
Submitted by
HamiltonTspoon
SA TV dramas, the killer of the s...

During the olden days TV dramas used to teach us, the viewers, a lesson or two about life. The bad guys never won a thing and never succeeded in their lives.  Read more...

2 comments 176 views
Submitted by
Colin Webster452
The MSSA announces its Counterstr...

To be selected or the final squad, each player qualified for National Team Trials at either a Regional, Provincial or National Championship. Read more...

6 comments 742 views
Submitted by
Ld van Vuuren
Advertising tail wagging the news...

We all understand that advertising is the life blood of the news hound. It is what sustains the medium and what gives it it's "legs".  Read more...

1 comments 134 views
Submitted by
Tlhologelo K Magolela
Answers To Atheists: Failed Proph...

There's a verse, like others, which some men may try to use to discredit the words of Christ in relation to his second coming. Read more...

174 comments 813 views
 

services

E-mail Alerts The latest headlines in your inbox

RSS feeds News delivered really simply.

Mobile News24 on your mobile or PDA

E-mail Newsletters You choose what you want

News24 on your iPhone Get News24 headlines on your iPhone.

News24 on Android Get the latest from News24 on your Android device.

SMS Alerts Get breaking news stories via SMS.

Blogs Your opinion on you, me and everyone.

 
Interactive Advertising Bureau
 
© 2015 24.com. All rights reserved.
There are new stories on the homepage. Click here to see them.
 
English
Afrikaans
isiZulu

Hello 

Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.


Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire 24.com network.

Settings

Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.




Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.