PLEASE NOTE:

MyNews24 is a user-generated section of News24.com. The stories here come from users.

 
BraWilly
 
Comments: 3
Article views: 794
 
 
Latest Badges:

 
View all BraWilly's badges.
 

Top 5 African cities on Facebook

08 May 2012, 22:31

My most-trusted source for Facebook stats, SocialBakers, states that Top 5 African Cities on Facebook are Accra – Ghana (854 000 users), Dakar – Senekal (441 000), Tripoli – Lybia (305 000), Dar es Salaam – Tanzania (246 000), Luanda – Angola (158 000).

At first glance, I thought this was interesting. However, common sense dictated that something was amiss with the list of cities in Graph 1, thus it need to be validated. The exercise started with ranking of Top 5 African Countries on Facebook by number of accounts – Egypt (10,6 million), South Africa (4,8 million), Nigeria (4,4 million), Morocco (4,3 million) and Algeria (3,4 million) - using the same source, SocialBakers. The result deepened my curiosity. The

Given rapidly growing mobile phone access on the African continent that far outstrips landline access and thus influences Internet access, the Top 5 Countries by Number of Mobile Phones are Nigeria (74,5 million), Egypt (55,4 million), South Africa (46,4 million), Algeria (32,7 million) and Morocco (25,3 million).

The last step was to look at Top 5 African Metropolitan Cities by population size. These are Lagos – Nigeria (7,9 million inhabitants), Cairo – Egypt (7,8 million), Kinshasa – DRC (5,5 million), Johannesburg – South Africa (3,9 million) and Khartoum – North Sudan (2,9 million).  The top 5 African Cities on Facebook are not the most populous in the continent.

The only caution relating to the metropolitan stats is that the population sizes come from Census years that are far apart in some cases - Lagos (2006), Cairo (2006), Kinshasa (1998), Johannesburg (2007) and Khartoum (1993). The worrisome population sizes would be for Kinshasa and Khartoum, and I am not qualified to venture into any speculation about what could have happened to these two metropolises ever since. Being that as it may, these are the official numbers and I am going to work with them as they are.

My analysis shows that the closest stats are found for top 5 African countries on Facebook, and top 5 African countries by number f mobile phones, albeit with a slightly different ranking order. This did not concern me at all given the different metrics that were used. 3 of the 5 countries with most populous cities are also found to be with largest mobile phone penetration.

The “odd man” is the top 5 African cities on Facebook, and this confirmed my common sense that something was indeed amiss.

The analysis above lead me to believe that SocialBakers' ranking of African cities on Facebook is not accurate. But this has not affected the trust I have in this source as the best for Facebook stats. Thus, the only explanation I could find was that this metric was still in Beta version –which means a technical testing phase – at the time of writing this article.

Key insight: Do not use only one source for online stats, where possible. The more reputable the source, the better. At the same time, beware of analysis paralysis. My rule of thumb is minimum 2 and maximum 5 sources, depending on the objective of the analysis. 

Do you use a different rule of thumb when performing online analytics? Share your experience with me by leaving your comment below.

Disclaimer: All articles and letters published on MyNews24 have been independently written by members of News24's community. The views of users published on News24 are therefore their own and do not necessarily represent the views of News24. News24 editors also reserve the right to edit or delete any and all comments received.

 

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
3 comments
Comments have been closed for this article.

Read more from our Users

Submitted by
Kdoggy dog
Transformation is like a plant

Transformation is at the heart of South African Sport. Its just like a hemorrhoid, this issue just won't go away,even if you wish it.  Read more...

0 comments 136 views
Community development forum in Kr...

I have been asking myself if we are really free. We are living in a democratic system under the status quo of the apartheid. That in a nutshell means we are not free. Read more...

0 comments 30 views
Submitted by
Adv Sphamandla Blose
What are we really commemorating?...

South African government is busy spending so much hosting huge events commemorating being Free, are we really free? Read more...

0 comments 31 views
Submitted by
Thomas Kolathu
(Free)dom

A single word can be used to describe the youth of South Africa currently. Read more...

0 comments 41 views
Submitted by
Grant Abbott
Freedom Day for who?

What kind of freedom is it if you still live in a shack, or have to beg for food? What good is the freedom to vote if you still feel like a refugee in your own country?  Read more...

0 comments 546 views
Submitted by
Steven Benjamin
Springbok Transformation

To the untrained eye it seems like a simple issue. Maybe it is and we’ve just complicated it by our love for drama. Whatever it is, where will the Springboks be when race is no longer an issue? Read more...

0 comments 1074 views
 

services

E-mail Alerts The latest headlines in your inbox

RSS feeds News delivered really simply.

Mobile News24 on your mobile or PDA

E-mail Newsletters You choose what you want

News24 on Android Get the latest from News24 on your Android device.

SMS Alerts Get breaking news stories via SMS.

TV Get us in your home, on your television.

 
Interactive Advertising Bureau
 
© 2016 24.com. All rights reserved.
There are new stories on the homepage. Click here to see them.
 
English
Afrikaans
isiZulu

Hello 

Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.


Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire 24.com network.

Settings

Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.




Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.