If you're anything like me, you're caught in the modern Catch 22 - an irresistible urge to buy the Next Big Tech Gadget, and a crashing disappointment if you ever do.
Why should we care if we have the newest laptop, TV screen, cellphone, mobile tablet or .mp3 player?
The reason we DO care, I guess, is that we have a nagging suspicion that we'll be better people with just the right gadget unlocking the perfect wave of inspiration and happiness.
The sad reality, of course, is that no matter how crisp the screen or long the battery life, your creativity and ability to actually generate anything starts in your head, not in your electronic device.
In fact, about the best thing a new device will do is that it will do exactly what flagship devices aren't good at: it will disappear into the background, merely acting as a conduit for your thoughts, rather than hampering that process with network disruptions or poor sunlight legibility.
If you're an author, you can still write a book 'old school' on a typewriter - no need for a Windows 8 powered laptop. Buying a Galaxy S4 or an Apple iPhone 5 won't make you a genius at writing funny tweets which are instantly popular - all they may do is give you more screen real estate to flood yourself in other people's inane tweets.
So how do we explain people who are so fiercely loyal to their devices? In the tech world, Samsung is very much the DA to Apple's ANC. Sony is like maybe like Agang - showing promise, but lacking widespread acceptance.
I think that the cause is simple: if we're invested for the next 24 months into an expensive flashy flagship, we're not willing to concede that somebody else has a better handset because that might mean they've got a better chance at ... you guessed it, living a happy and productive life.
If we're honest about it, the last real game-changers in the IT field were the Internet and Windows XP. Everything else is just faster and more ergonomic, but if you're not innately productive or funny or in need of all the tech gadgets' dozen new features it will make about as much difference to your life as a Formula 1 engine will do for a proverbial granny's driving skills.
In fact, all of this reminds me about a clever book I saw recently which offered hundreds of solutions to problems you'd never think about until you're in them. No doubt wildly useful if you can read it and memorise it, but dollars to donuts you're not going to have it handy just at the moment you're stuck in a desert and trying to remember whether you drink your pee filtered through a teabag or your t-shirt.
As humans, we're really angry about this. I think we feel cheated when devices come out which DON'T make our lives immensely better, and depending on our personalities we might just be driven to writing a snarky review online - maybe using aforementioned device, for poetic justice.
I'm going to go back to basics. I'll write a book, in Notepad on my old laptop. I'll use my BlackBerry (gasps) to share a funny tweet I actually had to think about. I'll resist the urge to buy a 3D television.
And I might, just might, find that elusive happiness and golden productivity we're all chasing.
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