Chris Moerdyk is the former head of strategic planning and public affairs at BMW South Africa. He was listed in a 2006 Markinor corporate survey as one of South Africa's top 10 marketing thought leaders. He now spends his time as a marketing analyst as well as commentator on marketing and branding for newspapers, magazines and online.
Chris Moerdyk
2009-06-01 08:25
32 comments | 4193 views
Our travel industry, with very few exceptions, over-hypes, over-promises and seriously under-delivers, says Chris Moerdyk
Chris Moerdyk
2009-05-11 12:42
31 comments | 204 views
Like great advertising, Zuma's advertising seems to be exactly what South Africa consumers want to hear, writes Chris Moerdyk.
Chris Moerdyk
2009-05-04 09:08
33 comments | 108 views
Chris Moerdyk reckons parents should also receive prizes at the end of the school year and not only their children.