Harry Potter breaks records
13/07/2005 11:18  - (SA)  

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Seattle - Amazon.com Inc said the sixth Harry Potter book, due to be released later this week, has already broken records to become the online retailer's best new product release thus far.

Amazon said it has received 1.4 million advance orders on its global websites for Harry Potter and the Half-Blood Prince, which is scheduled to be released on Saturday.

Book five of the series was previously the company's best new product release, and more than 1.3 million copies of that book were ordered before its June 2003 release.

The release of the book is one of the largest events of the year for retailers, as the popular series has a huge fan following and usually attracts large sales.

Scholastic Inc, the US publisher of the Potter series, is printing and shipping 10.8 million copies of the latest book.

- AP

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