Angry Birds, Facebook - the iPhone apps

2012-01-09 23:03

Toronto - Angry Birds and Facebook were the most downloaded iPhone apps of 2011, according to Apple, but some less predictable apps also made their lists.

Craig Palli, a vice president at Fiksu, a marketing company for app developers, explained that this year's top apps incorporate three main trends: the ability to connect with friends, discovery and games that let users past the time and pick up where they left off.

The top app in the social networking category was Facebook. But Palli said the trend of connecting with friends extends further.

"It also encompasses Skype, all the free texting apps and even Bump. These are all apps that lend themselves to enriching our lives through an easier and greater amount of communication and connections with friends," Palli explained.

In the music category, Pandora, which generates personalized radio stations for its users based on their music preferences, was the top app.

"Pandora is such a good app that they don't really need to spend money in marketing. They just get user after user because it's such a compelling experience," Palli said.

TuneIn Radio Pro, which provides access to over 50 000 local and global stations, was another popular music app.

In the games category, Words with Friends, a multi-player game, and Angry Birds were the most downloaded apps. Games captured nine of the top ten spots on the paid apps list.

"They fill those five minutes of time that we were otherwise waiting for a train or appointment," explained Palli.

Pimp Your Screen

He added that phones are beginning to replace cameras, which explains the success of apps in the photo and video category.

"First it was the Polaroid camera, then it was the in-the-pocket digital camera. It's now just your phone."

Instagram, also named Apple's iPhone app of the year, topped the camera category. It allows users to take photos, add filters and share them with friends. Camera+, which extends the iPhone's camera with features like zoom, also made the list.

In the health and fitness category, Calorie Counter & Diet Tracker and Nike+ GPS, an app for tracking runs and workouts, were winners. But Palli said the category has fewer downloads than others.

"The volume of downloads that occur in this category is less than one tenth of the other categories," he said, but he predicts that this category will grow in 2012 as people become more health-conscious and apps "augment the actual device itself with something physical".

Groupon, the daily deal service, and Pimp Your Screen, which lets users customise their device with backgrounds and other visual features, were the top apps in the lifestyle category.

Netflix, the video streaming service, was the top app in the entertainment category, along with FatBooth, which lets users visualise how they might look with a few extra pounds.

Palli said free apps generally receive more downloads, and many more developers are starting to offer free versions.

"During 2011, we saw a big shift in strategy from a lot of paid app developers, which was to migrate from a straight paid app experience where you pay for the app up front to an in-app purchase or upgrade experience," he explained.

"This way it's really compelling for the consumer because you can get started with the app and when they experience how good the app is, they can take the wallet out of their pocket and make the extra two taps to get the full features."

Read more on:    apple  |  angry birds  |  us  |  technology  |  iphone
NEXT ON NEWS24X

Read News24’s Comments Policy

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
9 comments
Add your comment
Comment 0 characters remaining
 

Inside News24

 
 

Zuma: Pray for peaceful polls

President Jacob Zuma has asked members of the Universal Church of the Kingdom of God to pray for peaceful elections on 7 May.

 
 

Latest elections multimedia

Why Jack Parow wants you to vote on 7 May
The ad the SABC doesn't want to air
Elections 2014 in one cartoon
This year's election posters
 
Traffic
Lottery
 
  • Friday Grabouw - 11:32 AM
    Road name: N2 Eastbound
    DELAYS between Sir Lowrys Pass and Grabouw
  • Friday Cape Town - 10:14 AM
    Road name: M3 Inbound
    EVENT - left lane closed between Rhodes Avenue and UCT
 
More traffic reports...
 

Jobs in Cape Town [change area]

Property [change area]

Travel - Look, Book, Go!

Escape winter, head to Mauritius

Escape winter by spending 7 nights in Mauritius' tropical bliss from R13 215 per person sharing. Includes return flights, airport transfers and accommodation. Book now!

Kalahari.com - shop online today

Get many eggs in one basket!

Gaming bundles: 2 Super Hits games for R99, 3 Disney games for R99 and more + exclusive accessory bundles only available on kalahari.com. While stocks last. Shop now!

25% off bestselling books!

The Real Meal Revolution by Tim Noakes, Jeffrey Archer’s Be Careful What You Wish for, Man’s Search for Meaning by Victor E. Frank and many more titles. Shop now!

Up to 25% off electronics

Buy top electronics and save up to 25%. Such as kalahari.com’s 1# selling product the gobii eReader, Patriot X Porter flash drive, Asus Nexus 7” 3G tablet, Samsung Galaxy SIII, Lenovo G580 Notebook and many more. Shop now!

DStv HD PVR Decoder now R949

The DStv HD PVR Decoder has further revolutionised the television experience with lifelike viewing, sharper images, more vibrant colours and precision picture quality. Now R949, save R550. Offer valid while stocks last. Shop now!

Up to 30% off appliances & homeware

Save up to 30% on appliances and homeware this Easter! Offer valid while stocks last. Shop now.

OLX Free Classifieds [change area]

Samsung Galaxy s4

Mobile, Cell Phones in South Africa, Western Cape, Cape Town. Date October 24

Best bargain in big bay

Real Estate, Houses - Apartments for Sale in South Africa, Western Cape, Cape Town. Date October 25

VW Golf 6, 1.6 Trendline (Excellent condition)

Vehicles, Cars in South Africa, Western Cape, Cape Town. Date October 25

BlackBerry Curve 9360

The BlackBerry Curve 9360 smartphone comes preloaded with Blackberry OS7...

From R1595.00

I'm shopping for:

Horoscopes
Aquarius
Aquarius

You may find yourself putting in that extra effort on looking good and making an impression. ...read more

There are new stories on the homepage. Click here to see them.
 
English
Afrikaans
isiZulu

Hello 

Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.


Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire 24.com network.

Settings

Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.








Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.