Apple CEO hints at TV

2012-05-30 11:32
Rancho Palos Verdes - Apple chief Tim Cook vowed that creativity would remain in the company's "DNA" and hinted that products on the horizon could come in the area of television.

Cook was the star opening guest at a prestigious All Things Digital conference hosted by the Rupert Murdoch-owned technology news website at a resort in the Southern California town of Palos Verdes.

"We're going to introduce some great stuff," Cook said. "I think you are going to love it."

Cook declined to reveal details of products set for release by the Cupertino, California-based maker of iPads, iPhones, iPods, Macintosh computers, and Apple TV devices.

The first unveiling could take place as soon as 11 June, when Apple kicks off its annual Worldwide Developers Conference in San Francisco.

No specifics

"Juices are flowing and we have some incredible things coming out," Cook said. "For years Apple's been focused on innovation and this will not change."

While avoiding specifics, Cook said that the Apple TV business is "an area of intense interest for us".

Apple has long referred to its Apple TV as a hobby. The devices are boxes that route content from the internet to television screens.

"We're not a hobby kind of company, as you know," Cook said. "The company tends to put a lot of wood behind a few arrows. We've stuck to this."

Apple sold 2.8 million Apple TV devices in 2011 and nearly that many in the first few months of this year, according to Cook.

Apple's nascent iCloud online data storage service and close relationships with film and television studios that sell digital content for viewing on its gadgets could support a new Apple TV offering.

In April, Jefferies & Company analyst Peter Misek noted that the improved outlook of display-related companies might be due in part to early "iTV" production.
- SAPA
Read more on:    apple  |  technology
NEXT ON NEWS24X
SHARE:

Read News24’s Comments Policy

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
2 comments
Add your comment
Comment 0 characters remaining
 

Inside News24

 
/News
 

Joburg hot spots for cocktails, craft beer, tapas and wine!

It’s the season to be jolly – so we’ve rounded up some new Joburg hot spots!

 
 

I love summer.24

The craziest deaths of 2014
How to make this a sensual, sexy summer!
This is what South Africans Googled in 2014!
This hilarious song is your new holiday anthem

Jobs in Cape Town [change area]

Property [change area]

Travel - Look, Book, Go!

Kalahari.com - shop online today

2DAYS ONLY – 30% off Appliances

Coffee makers, blenders, fans, juicers and more. T&Cs apply. Shop now!

2 DAYS ONLY – 40% off books

Get 40% off when you buy 2 books. For two days only! T&Cs apply. Buy now!

Up to 50% off on outdoor gear

Save on chairs, blankets, cooler bags, umbrellas and more. Shop now!

Save on Samsung

Cameras, mobile phones, TVs, Tablets and more. While stocks last. Shop now!

Grand Theft Auto 5

Now available on PS4, Xbox One and PC from R649. Buy now!

OLX Free Classifieds [change area]

Samsung Galaxy s4

Mobile, Cell Phones in South Africa, Western Cape, Cape Town. Date October 24

Best bargain in big bay

Real Estate, Houses - Apartments for Sale in South Africa, Western Cape, Cape Town. Date October 25

VW Golf 6, 1.6 Trendline (Excellent condition)

Vehicles, Cars in South Africa, Western Cape, Cape Town. Date October 25

Horoscopes
Aquarius
Aquarius

There is so much going on around you and inside your head. You may want to take your ideas to the next level. Romance may be...read more

There are new stories on the homepage. Click here to see them.
 
English
Afrikaans
isiZulu

Hello 

Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.


Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire 24.com network.

Settings

Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.








Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.