Apple stops taking iPhone 5 orders

2012-09-14 18:01
Phil Schiller, Apple's senior vice president of worldwide marketing, speaks on stage during an introduction of the new iPhone 5 at an Apple event in San Francisco. (Eric Risberg, AP)

Phil Schiller, Apple's senior vice president of worldwide marketing, speaks on stage during an introduction of the new iPhone 5 at an Apple event in San Francisco. (Eric Risberg, AP)

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New York - Hours after it started, Apple has stopped taking orders for the iPhone 5.

Apple began taking orders for the phone at midnight Pacific time (07:00 GMT), promising delivery by next Friday, when the new phone goes on sale in stores in the US and certain countries.

Four hours later, the expected delivery time had grown to two weeks, according to Topeka Capital Markets analyst Brian White.

Less than four hours after that, Apple's website stopped taking orders, saying, "We'll be back."

White says the quick delay in the expected delivery time suggests much stronger demand than Apple expected. Last year, one-week delivery of the iPhone 4S was available into the afternoon of the first order day.

Apple's stock is up 1.7% to $694.29 in morning trading.
- AP
Read more on:    apple  |  iphone
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