Facebook facelift plays up pics

2010-12-06 11:22
Facebook CEO Mark Zuckerberg talks about the Facebook messaging service in San Francisco. (Paul Sakuma, AP)

Facebook CEO Mark Zuckerberg talks about the Facebook messaging service in San Francisco. (Paul Sakuma, AP)

Multimedia   ·   User Galleries   ·   News in Pictures Send us your pictures  ·  Send us your stories

New York - Facebook is redesigning the profile pages of its 500 million-plus users to make it more of a reflection of their real lives and emphasise one of the site's most popular features, photos.

Facebook said in a blog post on Sunday the changes are meant to make it easier for users to tell their story - who they are, where they work, their life philosophy and the most important people in their lives. The changes place a bigger emphasis on visuals, from photos to images of users' interests.

A new biography section includes not just who you are and where you live but a set of the most recent photos that your friends have "tagged" you in. Previously, users had to click on a tab to see the latest photos on a profile.

Users can also feature important friends in their profile, while previously only random selection appeared. And in addition to listing their job, users can now add the projects they worked on.

It's all a move toward curating a more complete picture of a person, something that will likely appeal to Facebook's advertisers. The company did not make any changes to its privacy policy as part of the redesign.

IPO

Facebook unveiled the changes ahead of an appearance on 60 Minutes by CEO Mark Zuckerberg on Sunday evening.

Zuckerberg, 26, talked about the profile page redesign, Facebook's hard-working culture of all-night coding sessions, as well as his take on The Social Network, the movie about Facebook's beginning that doesn't cast him in a very flattering light.

"I think that they got every single T-shirt that they had the Mark Zuckerberg character wearing right. I think I actually own those T-shirts," Zuckerberg told 60 Minutes' Lesley Stahl in the interview.

"But I mean, there are hugely basic things that they got wrong, too," he added. "(They) made it seem like my whole motivation for building Facebook was so I could get girls, right? And they completely left out the fact that my girlfriend - I've been dating since before I started Facebook."

Asked about a Facebook IPO, Zuckerberg said "You know, maybe."

"A lot of people who I think build start-ups or companies think that selling the company or going public is this endpoint," he said. "Right, it's like you win when you go public. And that's just not how I see it."

On Facebook, even small changes to users' home pages tend to meet with protests from a small but vocal fraction of users who want things to stay the way they are.

Competition

In an attempt to pre-empt this, Facebook is rolling out the changes slowly, letting users - for the time being - decide whether they want to display the new profile layout or the old one. The new layout will be available to all users by early next year, the company said.

The latest changes come as Facebook intensifies its competition with online search leader Google Inc as the primary destination for anyone using the internet. The changes streamline users profile pages so it's easier to see the things that matter the most, rather than a chronological stream of the latest wall posts, links and photos they posted.

Users can also see how their Facebook lives intertwine with their friends by clicking on a "See Friendship" link on the top right hand page of their friends' profiles.

"You can see all the things that you have in common with that person," Zuckerberg said. "And it's just like, it gives you this amazing connection with that person in a way that the current version of the profile that we have today just doesn't do."
- AP
Read more on:    facebook  |  social networks
NEXT ON NEWS24X
SHARE:

Read News24’s Comments Policy

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
5 comments
Add your comment
Comment 0 characters remaining
 

Inside News24

 
/Music

Jobs in Cape Town [change area]

Property [change area]

Travel - Look, Book, Go!

Magical Massinga

Spend 5 nights at the gorgeous Massinga Beach Lodge in Mozambique and only pay for 4 from R13 220 per person sharing. Includes return flights, accommodation, transfers and romantic turndown. Book now!

Kalahari.com - shop online today

Up to 40% off fashion accessories

Save up to 40% on selected handbags, purses, watches, jewellery and more. Offer valid while stocks last. Shop now!

Save up to R2000 on top electronics

Get every day mind bowing savings on top electronics. Offer valid while stocks last. Shop now!

As seen on TV - New book releases at only R199 each

Get mind blowing book savings on new titles. Offer valid while stocks last. Shop now!

Save up to 50% on Women’s month treats!

Celebrate the awesome women in your life with awesome treats like beauty products, fashion accessories, bestselling books, electronics and more. Offer valid while stocks last. Shop now!

Up to 60% off - clearance sale!

Save up to 60% on appliances, books, electronics, toys, movies and more. Offer valid while stocks last. Shop now!

OLX Free Classifieds [change area]

Samsung Galaxy s4

Mobile, Cell Phones in South Africa, Western Cape, Cape Town. Date October 24

Best bargain in big bay

Real Estate, Houses - Apartments for Sale in South Africa, Western Cape, Cape Town. Date October 25

VW Golf 6, 1.6 Trendline (Excellent condition)

Vehicles, Cars in South Africa, Western Cape, Cape Town. Date October 25

Horoscopes
Aquarius
Aquarius

You are in a curious mood and you want to be the first to know what is happening. You may find yourself drawn into cyber chatting...read more

There are new stories on the homepage. Click here to see them.
 
English
Afrikaans
isiZulu

Hello 

Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.


Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire 24.com network.

Settings

Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.








Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.