MSoft queries cloud computing

2009-11-06 07:34

San Francisco - Packaged software powerhouse Microsoft on Thursday released a paper outlining privacy concerns businesses should consider prior to leaping into the computing "cloud".

Shifting to software being hosted online as services in the internet "cloud" brings enormous economic potential as well as serious questions about protecting data, according to Microsoft.

Companies should know where their data is sitting in the cloud and be guaranteed that they dictate who accesses it and when, according to Microsoft.

"We want to take the initiative in regard to our position on privacy in the cloud," Microsoft senior director of privacy strategy Brendon Lynch told AFP.

Microsoft released a "white paper" on the issue in conjunction with an International Conference of Data Protection and Privacy in Madrid.

"Cloud computing does raise a number of important policy questions concerning how people, organisations, and governments handle information and interactions in this environment," Microsoft said in the paper.

Privacy essential

"Privacy protections are essential to building the customer trust needed for cloud computing and the internet to reach their full potential."

Sales of packaged software have long been at the heart of the Redmond, Washington based technology giant's fortune.

Rivals such as internet superstar Google have been wooing consumers and businesses with email, document, spreadsheet, and other applications offered online as free or inexpensive services.

The cloud computing trend gained momentum during the economic crisis, letting businesses save money by essentially renting applications hosted online instead of buying, installing and maintaining software on company machines.

Microsoft has responded to the trend with "client plus cloud" offerings that combine traditional packaged software with features hosted as services online.

"The next generation of cloud computing has enormous potential to create new jobs and economic growth," Lynch said. "Cloud computing is a very significant change; it provides unprecedented scalability and flexibility."

Consumers and businesses need to be assured that their online data is guarded by "robust" privacy policies and infrastructures safe from intruders, according to Microsoft.

Variety of law regimes

Cloud computing typically requires companies hosting services to have data centres in various countries and time zones, raising challenges of dealing with varying regimes, police agencies, and laws, Lynch said.

"Data flows are becoming more global but privacy laws are local," Lynch said. "The full benefits of cloud computing will not be realised if there cannot be harmony and consistency with regulation."

Lynch equated the ideal cloud computing host with a warehouse landlord, saying the job is to basically rent companies space for data and keep the structure secure while the tenant holds the keys.

"Generally speaking, the data is their own and we are just hosting the box they put it on," Lynch said. "If we were approached by a government authority to gain access, we would try as much as possible to redirect the legal process to the customer to let them decide how to respond."

Read more on:    google  |  microsoft  |  internet  |  technology
NEXT ON NEWS24X
SHARE:

Read News24’s Comments Policy

 

Inside News24

 
/News
 

This is what South Africans Googled in 2014!

Find out who and what South Africans were most curious about in 2014!

 
 

I love summer.24

This hilarious song is your new holiday anthem
The world's least visited destination is breathtaking!
LOL treadmill fail!
Google’s top searches of 2014

Jobs in Cape Town [change area]

Property [change area]

Travel - Look, Book, Go!

Kalahari.com - shop online today

2DAYS ONLY – 30% off Appliances

Coffee makers, blenders, fans, juicers and more. T&Cs apply. Shop now!

2 DAYS ONLY – 40% off books

Get 40% off when you buy 2 books. For two days only! T&Cs apply. Buy now!

Up to 50% off on outdoor gear

Save on chairs, blankets, cooler bags, umbrellas and more. Shop now!

Save on Samsung

Cameras, mobile phones, TVs, Tablets and more. While stocks last. Shop now!

Grand Theft Auto 5

Now available on PS4, Xbox One and PC from R649. Buy now!

OLX Free Classifieds [change area]

Samsung Galaxy s4

Mobile, Cell Phones in South Africa, Western Cape, Cape Town. Date October 24

Best bargain in big bay

Real Estate, Houses - Apartments for Sale in South Africa, Western Cape, Cape Town. Date October 25

VW Golf 6, 1.6 Trendline (Excellent condition)

Vehicles, Cars in South Africa, Western Cape, Cape Town. Date October 25

Horoscopes
Aquarius
Aquarius

You may be emotionally defensive or reserved today. You need to step up today as there may be extra responsibilities to deal with....read more

There are new stories on the homepage. Click here to see them.
 
English
Afrikaans
isiZulu

Hello 

Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.


Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire 24.com network.

Settings

Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.








Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.