MySpace signs video deal
2008-04-11 07:46
Los Angeles - News Corp's MySpace has given a UK media company exclusive rights to distribute video programming from the social networking site on broadcast television outside the US and to sell DVDs and related merchandise.
Financial terms of the deal with ShineReveille International, a unit of London-based The Shine Group, were not disclosed.
Los Angeles-based MySpace retained the right to distribute content from MySpaceTV online and over mobile networks worldwide - and on broadcast networks in the US, the company said.
The company was expected to announce the agreement at an interactive media conference in Cannes, France, on Thursday.
MySpaceTV is home to several series co-produced by MySpace, including Roommates and Special Delivery.
NBC briefly aired another MySpaceTV production, quarterlife, to help fill the gap in programming at the network during the Hollywood writers strike this winter.