News24

Vodacom scores with Airtime Advance

2011-07-11 14:34

Cape Town - Vodacom's Airtime Advance programme has seemingly netted the company about R1m in the month since its launch.

The mobile provider launched the programme at the end of May and over a million subscribers have made use of the service.

"We very much believe in developing practical products and services that solve everyday problems," said Portia Maurice, Vodacom chief officer of corporate affairs.

Users are allowed to take R10 airtime in advance and the company debits the amount from their following recharge and an additional R1 service fee.

The service is only available to customers who have been on the Vodacom network for a year, recharged with a minimum of R29, and registered with Rica.

"Launched at the end of May this year, Vodacom’s Airtime Advance was developed following research into how mobile communications products and services that could further assist consumers in [their] day-to-day lives," the company said.

The service is designed to ensure customers stay loyal to the network, but is not foolproof.

A user could take the airtime and change their mobile operator, but that would also mean that their number would have to change.

It is unlikely that someone could escape detection if this method was attempted more than once.

According to Vodacom, customers used the service when there was an urgent need to contact family or in an emergency situation.

"What excites us the most about the success of Airtime Advance is to see that is being used by customers when they encounter emergencies," said Maurice.

To check whether you qualify for Airtime Advance, dial *111*082# from a Vodacom-enabled cellphone.


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Comments
  • pure.black - 2011-07-11 14:43

    Just another way of milking the poor

  • ZumaDooma - 2011-07-11 14:58

    Debt is being introduced in our lives in every possible way. What next?

  • Gore - 2011-07-11 15:08

    And there is a R1 fee, wow, i never heard that on their adverts - 10% profit!! Anyone who use this deserved to be fleeced. I now know what "terms and conditions aply"

  • braams - 2011-07-11 18:09

    "We very much believe in developing practical products and services that solve everyday problems," said Portia Maurice, Vodacom chief officer of corporate affairs. - Really? You developed this? Weird, when I was in the UK, Vodafone had this same service long before you "developed" it. It is really annoying when people confuse the words "develop" and "copy".

  • Mer - 2011-07-11 22:16

    Vodafone have had IOU for years overseas. It's the same product. They turn red and then copy their parents product.

  • KRABBZ - 2011-07-12 13:15

    Vodacom is a business and as such is trying to remain as profitable as they can, I think this is a very valuable service. Imagine the many people who need to make emergency calls and find them selves without the cash this will be very useful to them especially kids with mobiles.

  • pitbull - 2011-07-22 06:29

    After the "accidental" cut off last month I have decide to buy a virgin card and see if they are any better and so far have discovered better service although the virgins.cell-c have a strange way of dealing with missed calls - R2.00!!

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