Service and smiles

2016-12-15 06:01

AS the up country vehicles roll into town, our hospitality and retail enterprises are going to be inundated with customers seeking the best possible service.

I know from personal experience how aggravating it is when an internationally recognised retail brand (I think due to some bean counter watching the pennies instead of thinking of the paying customer) has understaffed till and service areas and one has to endure long lines when all one really wants to do is clear out of the centre and get to the peace and tranquillity of one’s home or relaxing holiday spot.

The easy and efficient processing of consumer needs is paramount for a tourism destination like ours. Astute businesses gear up with competent staff for busy seasons to ensure that each customer has a strong likelihood of returning to transact. Those that do not merely add stress for our visitors and give our destination a dizzy reputation.

Every element of the tourism value chain is vital in securing visitor satisfaction and if one link in that chain is flawed, the holiday experience can be compromised. I guess this is somewhat of a plea that all our enterprises and local services commit to unabated excellence.

On the internet there is a site called Trip Advisor which gives the consumer a platform to indicate their approval or disdain for their holiday experience. It would be great if on that site, reference to service here on the South Coast is laden with compliments.

Let’s have smiles all round this season.

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