CWSA: KwaDukuza pioneer Project L3

2016-02-03 06:00
Child Welfare SA regional director Saras Desai and Child Welfare SA: KwaDukuza president Sandeep Oudhram with board members and staff from the various Child Welfare organisations that attended. Photo: jyothi laldas

Child Welfare SA regional director Saras Desai and Child Welfare SA: KwaDukuza president Sandeep Oudhram with board members and staff from the various Child Welfare organisations that attended. Photo: jyothi laldas

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CHILD Welfare SA:KwaDukuza is making its mark in history after pioneering a fund-raising and awareness project that will potentially be adopted by Child Welfare societies across the country in the future.

Project L3 which stands for Live, Love and Learn, was introduced to various KwaZulu-Natal societies last Wednesday at a pre-launch held at the welfare offices.

Society representatives from Tongaat, Phoenix, Chatsworth, Durban Central, KwaMashu and Port Shepstone were invited.

The project which was the brainchild of society president Sandeep Oudhram and his management board, was presented at the Child Welfare SA provincial assembly, where many societies showed interest.

Project L3will replace the annual Tekkie Tax drive that the society usually participates in.

Addressing guests, Oudhram explained that Tekkie Tax did not generate a significant return as much of the money has to go to the organisation responsible for the initiation of the drive.

“We decided we wanted to do something ourselves to keep the society economically afloat and that was specific to Child Welfare and so Project L3was born.

“The project will coincide with Human Rights Month, since the aim is to raise awareness in terms of child protection. Our slogan is ‘Vikela Abantwana - Protect Children’ and our colour is green.”

Oudhram said the day for the event, much like Red Nose Day, would be 18 March.

“We will be making badges and wrist bands this year and hope to go on in the coming years with sunglasses and other interesting items. We will be selling them at R10 and R15 respectively. Funds raised will go towards the daily running of the society. It will be marketed in schools and places of business, however, schools will receive a R1 incentive per item sold for themselves if they choose to participate in the project.

“We as KwaDukuza are going ahead with this project this year and we want you to take it on as well. Lets make this a Child Welfare first.”

A number of the societies present pledged their support and will also be running the project in their welfares.

Child Welfare SA regional director Saras Desai applauded the KwaDukuza society for their innovative thinking and said the project has potential to become a national Child Welfare event.

“We will be discussing this project at national level and I know it is going to be a huge success. Well done Child Welfare SA:KwaDukuza.”

The official launch of Project L3 will be held on 26 February at the Sibaya Casino and Entertainment Kingdom.

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