ASA bans racy Sexpo poster
Durban - A racy poster used to advertise the Cape Town Sexpo in November last year will never be used again, the ASA said on Wednesday.
“The advertiser undertook to never use this advertisement again,” said Leon Grobler of the Advertising Standards Authority.
The complaint was lodged with the ASA by eight people after posters depicting the upper body of a woman showing her breasts were erected in Cape Town.
Those who lodged the complained argued that the advert depicted women as mere sexual objects and it was demeaning to women in general.
ChristianView Network director, Philip Rosenthal said the ruling meant public places would be protected from pornography.
“It is a significant step to protect of women and children from the sexploitation industry promoted by the Sexpo," he said.
Grobler thanked all those who submitted complaints to the ASA.
“ChristianView Network campaigned against this Sexpo advert last year, as it has done with similar public pornography in the past and will continue to fight against anything similar in future.”