Earplugs for vuvuzela noise
Johannesburg - Earplugs are the answer to the excessive vuvuzela noise expected at Fifa 2010 World Cup matches, the African Earplug Company said on Monday.
"A prototype, high-quality vuvuzela shaped earplug, which comes in various colours is in the final stage of completion," said company spokesperson, Andrew Chin, in a statement.
He said mass production of the earplugs was almost ready.
Chin said the decision to produce vuvuzela shaped earplugs was a patriotic one, intended to embrace the instrument but at the same time to provide ear protection to those who wanted it.
He said the idea came after the company conducted research to identify the most appropriate measures to soften the noise from a vuvuzela.
"The World Cup is a fantastic event and rather than entertaining complaints about the noise from vuvuzelas, we thought we'd do something positive.
"We believe all South Africans should get with the World Cup party, embrace it and have fun at the same time," Chin said.
The earplug initiative comes after Fifa overturned a call to ban the vuvuzela from World Cup games.