News24

SA bishops: Give up Red Bull for Lent

2012-03-15 10:02

Johannesburg - South Africa's Roman Catholic bishops urged Christians not to drink Red Bull in traditional fasting for Lent following an outcry over an advertisement by the energy-drink maker.

However, the bishops stopped short of calling for a full commercial boycott.

Meanwhile, SA's Muslim Judicial Council also warned of the consequences of "secular extremism" against any religious faith.

On Wednesday, Red Bull said it has dropped the advertisement in South Africa after an outcry from both Christians and Muslims for its portrayal of Jesus Christ walking on water.

The television cartoon implies Jesus walked on water because he had been invigorated by a miraculous energy drink and knew where there were hidden rocks to tread on.

‘Secular extremists’

South Africa's Muslim Judicial Council said any "insult and satire" of Jesus targeted "the very foundation of Islamic theology".
Christ is a revered prophet in Islam.

In a message to Cardinal Wilfrid Napier, head of the Southern Africa Roman Catholic Bishops Conference, the Muslim council said the ad was hurtful to Christianity, Islam and religion as a whole.

"We wish that our voices can be united to make clear to any secular extremist that any attack or defacement of religious symbols and sacred spaces is not acceptable," the council said.

Cardinal Napier earlier called on Catholic worshippers to donate to charities any money they saved on Red Bull during Lent.

In a statement, the drinks-maker said its humorous advertising always looks at "well-known themes".

"It is never our intention to hurt anyone's feelings," it said.

Prophet Muhammad cartoon protests

It said the ad, aired on Tuesday, was scrapped on Wednesday, and Red Bull said it regretted it had caused such strong feelings in religious communities.

Cartoons depicting Islam's Prophet Muhammad triggered violent protests in Europe and across the Muslim world.

"There is a need for a new sensitivity toward people's beliefs," said Chris Townsend, an official of the Bishops Conference in South Africa.

"As on this occasion, people become very deeply offended," Townsend said.

Comments
  • ryanbird211 - 2012-03-15 10:16

    Exposing the rediculous mistruths is offensive? Shame. I see a problem and its NOT the ad. The only reason that they can be offended is if they know, deep down, that what they believe in is as rediculous as Red Bull giving you wings...lol

      Cameron - 2012-03-15 10:26

      true that

      zaatheist - 2012-03-15 10:26

      Anytime someone says you can’t criticize their beliefs, it’s because their beliefs are too weak to withstand scrutiny. What they really want are anti-blasphemy laws like in Saudi Arabia.

      Johan - 2012-03-15 10:29

      I think Red Bull went too far. This was uncalled for and done for only for commercial gain.

      Simon - 2012-03-15 11:03

      @Johan. Advertising is ALWAYS done for commercial gain. @Gerhard Nel. Brilliant! Well said!

      Johan - 2012-03-15 11:28

      @Simon, advertising is not always for commercial gain. But that is besides the point. The problem is not advertising for commercial gain. Nor is the problem making fun of Christians - I do that all the time when they are being stupid or otherwise deserve it. However, making fun of Christians for commercial gain, that I have a problem with.

      Shayne - 2012-03-15 11:47

      No it's not because we feel our faith is fickle, quite the opposite actually. This ad mocks the lord & saviour of the whole world who is God the Son & is divine by nature. So when you Athiests, Agnostics,Satanists, Pagans (whatever you call yourselves)mock him we take it as a serious affront to us as the Curch of Christ on Earth.

      cwboshoff - 2012-03-15 11:53

      @Johan yes it was, and it's working.... Don't you see, by carrying on about the ad, you're essentially giving them free advertising. Guess what people from all the other religions are drinking ?

      ryanbird211 - 2012-03-15 11:55

      Shane - even if he was real, you don't think he would be able to take a joke like this? Please explain the offront. A story to explain my point of view: Imagine a king (real not sci-fi) in ancient times, sitting there making rules in his head. A citizen comes to him and makes a joke which he finds offensive. So the king creates a god, and makes it a rule that that god must NEVER be the brunt of a joke which, directed at anyone else (an insane person for instance) wouldn't cause any commotion. At the same time, the king states that he was chosen by that god. Population controlled for generations to come. End.

      Shayne - 2012-03-15 11:57

      @Gerhard Nel....First of all you're talking about 0.01 % of the Catholic Priests worldwide; priests that Catholics consider to be an abomination to the Church & it's Mission on Earth. However, the Lord has forgiven them & there's nothing else to be done except repair the damage they've done to the Curch. Another important thing for you to worry about instead of dissing Christians is the welfare & of your nation, my bru. Your fellow Athiests, Satanists etc. will just as easily turn their backs on you one day. Stay real, China! Another thing to consider is who do you think the ringleaders of the largest paedophile syndicates in the world worship? Jesus Christ or the Devil?

      ryanbird211 - 2012-03-15 12:09

      Im pretty sure Gerhard was making a joke, just like Red Bull did. Im also sure paedophilia knows no religious boundaries. In defense of Athiests, I am pretty sure that it wasn't an athiest who drowned half the planet, sent plagues, 'told' people to write about stoning your woman/beating your slaves or sent a loyal subject to kill his son on the mountain side as a test of his faith. You were saying something about fickle? Just saying.

      Jonathan - 2012-03-15 12:36

      Shayne - 'Lord has forgiven them & there's nothing else to be done except repair the damage they've done to the Church'. What about the damage to the little boys - or don't they count.

      vessela.hobson - 2012-03-20 16:05

      I can't believe what a big fuss everyone is making, as if red bull made an ad about the nutritional value of eating babies.......grow a pair people it's a JOKE

  • Pieter Erasmus - 2012-03-15 10:19

    red bull just brought south africa together, something the ANC couldn't do since 1994

      Stephen - 2012-03-15 12:51

      Actually they just divided it again

  • malcolm - 2012-03-15 10:19

    Ok, theyv'e apologised. I guess we can move on. I still think sales would have taken a bit of a knock over this. Just plain thoughtlessness by RedBull. They simply mad a hash of this as their advertising had the direct oppossite effect to what they desired. Reduced sales instead of increased sales. Hardly clever.

  • Cameron - 2012-03-15 10:29

    in total agreement with zaatheist, heres a good suggestion giving up red bull should be the least of your concerns dear holy brotherhood, how about you turn your focus towards all the priests out there molesting boys!!!! dont deny this, we all know that crap has been going on since religion was "invented" stop these sickos, instead of wasting your time with this crap

      spartanx93 - 2012-03-15 10:43

      I don't think they will give up their weekly Sunday addiction to little boys that easily :P

  • winston.mullany - 2012-03-15 10:30

    I love Red Bull!

  • Skuiter - 2012-03-15 10:32

    ooh look...a soapbox for the atheists...go on guys....have at it...*chuckles*

  • Jonathan - 2012-03-15 10:33

    Oh please - what a load of rubbish. I am sure that Jesus Christ, whether the muslim or christian variety, has a sense of humour. Red Bull has gained more free advertising from this storm in a Red Bull can than they could have ever imagined.

  • Chad Martinez - 2012-03-15 10:34

    I wonder if all your thoughts would be the same if you were on you're death bed with nothing to believe in?

      Simon - 2012-03-15 11:09

      Probably. When I am on my death bed my thoughts will be about all the stuff I have done, all the people I have loved and all the fun I have had, and NOT about all the time I have wasted dedicating my life to some deity.

      Cameron - 2012-03-15 12:31

      did someone just start playing a violin?

  • spartanx93 - 2012-03-15 10:42

    Hey bishops! Why not boycott alter boys during lent as well??

      winston.mullany - 2012-03-15 10:46

      Yeah, the Roman Catholic church has sure proven in the past that they the ones to preach morality when it comes to that.

      stampalex - 2012-03-15 10:46

      What? You're asking us Priestees and Bishops to give up on extra murals and hobbies? - away with you, you Philistine!! Or bend over... your choice. Welcome to mass. And remember Jesus loves you, but the Catholic Church loves you more, and more often.

      Stephen - 2012-03-15 12:50

      Post some stats ... Society paedophiles excluding priests per 100 000 people Priest paedophiles per 100 000 people If you can show me a higher rate in priests than ordinary citizens (propely referenced), I will believe you. Otherwise grow up and stop being a religious bigot.

  • Siann - 2012-03-15 10:48

    ahhhhhh that Red Bull was good :)

  • andynct - 2012-03-15 10:48

    Do religious fundamentalists drink red bull? Based on the likes on YouTube the majority of people love the ad. Redbull may have an increase in sales as a result of all the views on YouTube.

      Gomoco - 2012-03-15 11:39

      @anynct "Based on the likes on YouTube the majority of people love the ad" what a sheep you are. Next time think twice before you critisice the ANC cause based on your analogy as long as the most people like the redbull ad then it must be ok same with the ANC most people voted for them then they must be good

  • Bertverlinde - 2012-03-15 10:50

    I'll start buying Red Bull just for this thank you very much. Let's all rather boycott religious fascism.

      Skuiter - 2012-03-15 10:57

      for example?

      davidphi - 2012-03-15 11:09

      @skuiter support for nazism. Coverup of child rape in churches by priests, want more - there are lots of expamples.

      Skuiter - 2012-03-15 11:15

      Lol. Ok brightspark. Lets define boycotting. 1.Withdraw from commercial or social relations with (a country, organization, or person) as a punishment or protest. 2.Refuse to buy or handle (goods) as a punishment or protest Now, since you dont go to church what are you going to boycot? Are you going to start going and then stop or are you going to picket church gatehrings to ask people not to go?

      Bertverlinde - 2012-03-15 11:19

      Skuiter AKA definition nazi AKA troll.

      Skuiter - 2012-03-15 11:38

      lol bert

  • Pulverturm - 2012-03-15 10:50

    I have this sudden urge to drink a red bull!

  • Bryan - 2012-03-15 10:58

    Religious Bulls**t..!! I cant believe these fascists continue to preach the moral high ground while their own inner structures are filled with more than just moral decay!!!!!

      Skuiter - 2012-03-15 11:04

      you keep on using that word...not sure if trolling or just plain stupid. Fascism ( /'fæ??z?m/) is a radical authoritarian nationalist political ideology.[1][2] Fascists seek rejuvenation of their nation based on commitment to an organic national community where its individuals are united together as one people in national identity by suprapersonal connections of ancestry, culture, and blood through a totalitarian single-party state that seeks the mass mobilization of a nation through discipline, indoctrination, physical education, and eugenics.[3][4] Fascism seeks to purify the nation of foreign influences that are deemed to be causing degeneration of the nation or of not fitting into the national culture.[5] Fascism promotes political violence and war, as forms of direct action that create national regeneration, spirit and vitality.[3][6] Fascists commonly utilize paramilitary organizations for violence against opponents or to overthrow a political system.[7] Fascism opposes multiple ideologies: conservatism, liberalism, and two major forms of socialism—communism and social democracy.[8] Fascism claims to represent a synthesis of cohesive ideas previously divided between traditional political ideologies.[9] To achieve its goals, the fascist state purges forces, ideas, people, and systems deemed to be the cause of decadence and degeneration.[10]

      Bertverlinde - 2012-03-15 11:16

      @ Skuiter: Well done on your wikipedia search. Now, please read your copied and pasted text carefully on fascism and note the following words: Radical authoritarian Political ideology Promotes war and violence Fascist commonly utilize paramilitary organisations for violence I believe we could use the word fascist yes.

      Cameron - 2012-03-15 11:28

      hey skuiter, well done for showing us your brilliance in being able to do conduct a wikipedia search and THEN blasting us away with a copy n paste (the crowd goes wild by your awesomeness) ..... sorry dude, just saying, you didnt have to go through such an elaborate effort to prove a point (if there was one)

      Skuiter - 2012-03-15 11:32

      @bert - thank you. Now please give me examples of where the dutch reformed church, the catholioc church, the AGS and the zcc aspired to the points you just mentioned, say from 2005 to current.

      Skuiter - 2012-03-15 11:34

      @cameron - when dealing with children, i believe the copy and paste funtion to be an integral part of bringing a point across.

      Cameron - 2012-03-15 11:44

      @skuiter - point duly noted, stil could not resist having a little fun there

      Skuiter - 2012-03-15 11:46

      no worries cameron - to be honest, neither could i..lol

      Cameron - 2012-03-15 12:19

      @skuiter - hahahaha all good

  • Lynda - 2012-03-15 11:18

    Time for people to lighten up, I can think of a whole lot of other things that are far more harmful and disrespectful. The ad is actually quite funny and the publicity it is getting is a stroke of genius by the ad company!

      Gundane Roberts - 2012-03-15 11:47

      would you like an ad on tv making fun of your mother?\r\nI wouldn't and it is offensive to people who love and respect Jesus.

      Cameron - 2012-03-15 12:26

      Lynda, you hit the nail on the head, this also happens to be a great place to find out just how many people on here are constipated, all this hoohaa over a T.V ad hahaha (I wonder if any of them realise its all play play and not real - just like religion) so long suckers

      Stephen - 2012-03-15 13:05

      Absolutely. Frankly I don't want to drink red bull any more, or any less than before the ad campaign - but that just may be me If it wasn't for all the lame "priests are paedophiles" comments - a terrible generalisation, I wouldn't bother posting.

  • Gavin - 2012-03-15 11:19

    I've never had a Red Bull and have never enjoyed their stupid ads. I'd prefer to get my 'wings' in the next life.

  • tomesteban - 2012-03-15 11:28

    Good stuff from the South African Bishops! A nice way to protest and to highlight that this Lenten period requires fasting and solemnity. God bless our Bishops and may they be under the protection of the Immaculate Heart of Mary!

      Cameron - 2012-03-15 11:48

      you actually buy into this?!? seriously! come on man this is trully pathetic!, with all the terrible crap going on in this world they (the holy ones) want to promote giving up a drink (a non alcoholic one at that) for a "good cause" total and absolute waste of time! their priorities are totally out of sync!

      Stephen - 2012-03-15 12:32

      @Cameron - I am not Catholic, and I don't do lent, but I respect the rights of others to do so. What YOU consider important and "terrible crap" is irrelevant - if people want to give their money to charity instead of spend it on red bull then that is their choice. Your suggestion appears to be to drink red bull and not give money to charity. Wow - nice priorities you have.

  • Brendon - 2012-03-15 11:57

    So neat vodka then...

  • Piet - 2012-03-15 12:02

    Ag get over yourselves! Religion is money making machines!

  • eheesen - 2012-03-15 12:07

    For the record, not all Christians belong to the Roman Catholic Church. For the second record, not all Roman Catholic religious leaders are pedophiles. People chiding Roman Catholics should remember in the case of 1 person of their nation guilty of pedophilia, they will also be guilty (using their own criteria). In respect of atheists commenting, you don't know what you are talking about. Just because you are unable to understand faith of religion you don't have the right to call it "mistruths" or poke fun to it.

  • Kyle - 2012-03-15 12:09

    Ok, as long as the Priests give up touching boys for lent in return :)

      Stephen - 2012-03-15 12:44

      Kyle - this is such old news and adds nothing to the discussion. Of course if you bother to spend any time looking up statistics on paedophilia cases internationally, child pornography and child trafficking you might actually know something. Fact is that priests are actually pretty decent citizens on average - just like you. The only difference is they have a label "priest" which makes it easy to generalise .... I wonder what your label is

      Dave - 2012-03-15 14:04

      @Stephen, might be old news for you, but I can tell you its still very fresh news to those who have been abused, and yes, priests have a label,like so many of us do, one that is supposed to be above most others.....

      Stephen - 2012-03-15 14:44

      @Dave - fair comment - all people who are abused have a right to voice that. I don't see anyone saying "I was abused, and so screw you priests". What I see is a lot of people posting the same old rhetoric so they can have a good old church bashing. For the HUGE number of catholics out there who were not abused by a priest, apparently many found the advert was offensive. I would certainly think that the message "if you were offended by the advert, don't buy red bull instead give your money to charity" is a valid position to take. Yet if they complain about it, then every Joe out there brings up this issue which is kind of like saying "women get raped by men (mostly) -- therfore all men are rapists". It has nothing to do with the advert, or the message the priests are putting out there.

      Phoenix - 2012-03-15 15:23

      All catholics I know who were abused by priests, including my hubby, are not catholic anymore. Stephen actually it does. A business that has been superbly unethical and protecting criminal behaviour (and their pedos by moving them from diocese to diocese with FULL knowledge of their deeds) hardly has the moral ground to ask people to boycot a product because they are 'offended' by it.

  • Ludwig - 2012-03-15 12:12

    Do your God have sense of humour? Who ever your god may be.

  • Phoenix - 2012-03-15 12:32

    I will give up Red Bull for Lent if they give up altar boys for Lent (at least).

      Kyle - 2012-03-15 12:41

      Dude, Looks like we are on to something :)

      Stephen - 2012-03-15 12:58

      Ok - lets agree - the moment we catch a catholic priest fondling a little boy, you can drink red bull again. Until then I accept your challenge.

      Phoenix - 2012-03-15 15:19

      OK little girls as well.

  • leigh.ridgway - 2012-03-15 13:03

    True story: Priest, Christopher Kelly Holmes, was found guilty by his church for molesting young boys and girls. He was given a pardon by the church and sent to preach in another parish where there were mostly elderly people. Get your own house clean Roman Catholic Church and THEN worry about silly adverts!

      Stephen - 2012-03-15 13:41

      I coudn't find anything about this particular person, although the gist of what you are saying is true - some priests were moved around and allowed to continue patterns of abuse. At the same time, there is a guy who abused 1000 kids who only got a jail term of 8 and a half years.... And lots of rapists who get away without going to jail on technicalities. What is the conviction rate in SA ? All I am saying is that the church has to work on their house, just like we all do - and showing adverts that offend church goers doesn't help either scenario.

      leigh.ridgway - 2012-03-15 15:21

      @Stephen - He was my uncle and you wouldn't have found anything about it on the web because he was never charged. The church 'handled' it. I was four years old when he molested me and to this day (he's dead now) his family and church refuse to acknowledge what he did was wrong!

      Phoenix - 2012-03-15 15:33

      No Stephen. Why don't you go read this VERY significant and lengthy article on all the abuse. It has nothing to do with what other people did or what happens in SA - that is TOTALLY beside the point and not a valid argument - at ALL. It is about the church management moving these guys from area to area knowing full well what they did and WHAT THEY ARE GOIN TO DO. Why do you think the Boston diocese has paid out more than $50 million? http://en.wikipedia.org/wiki/Catholic_sex_abuse_cases http://en.wikipedia.org/wiki/Roman_Catholic_sex_abuse_cases_by_country "All I am saying is that the church has to work on their house, just like we all do"??? Really??? Most of us do not screw kids! I think they need to do a bit more than 'work on their house', don't you think? Do you actually realise the scale of abuse that happened and is still happening here? You appear to be in total denial.

  • rowan.oliver - 2012-03-15 14:07

    That is the dumbest thing i have ever hear.... grow up... I'm sure god has a sense of humor, and isn't offended

  • ArinaPothas - 2012-03-15 14:08

    "Nobody talks so constantly about God as those who insist that there is no God." Heywood Broun

      Phoenix - 2012-03-15 15:25

      LOL really??? Errrr yeah priests do not talk about God constantly. Hmmmm....

      ArinaPothas - 2012-03-17 13:48

      Why then bother to reply to my post and waste your time? You just reinforced the point I made. Thanks :) God bless

  • Simon - 2012-03-15 15:23

    This thread is quite entertaining!

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