The New Age 'all systems go'

2010-12-05 11:05

Johannesburg - The long-awaited print launch of The New Age will take place on Monday, December 6.

"It's all systems go," editor Henrey Jeffreys said.

Jeffreys - formerly the editor of the Afrikaans daily Die Burger - took up his position as editor at The New Age on Wednesday.

"It's been fairly hectic this week but I spent time at paper since last week so I don't think anyone noticed that Wednesday [December 1] was my first day," he told Sapa.

The paper will hit the streets on Monday although its Sunday edition is on hold for now.

"Our priority is putting together the daily and getting it settled, he said.

"We will launch the Sunday paper early next year."

Jeffreys was appointed shortly after the sudden departure of former editor Vuyo Mvuko. Jeffreys is a former deputy and political editor of the Johannesburg daily Beeld, where he started his career in the 1980s.

Ongoing delays

The New Age was supposed to have launched in September and again in October but, aside from a special issue delivered at the African National Congress's national general council meeting in Durban in September, it has so far only published online.

The September postponement was because staff felt they were not ready and still had to break in the new technology they had purchased, as well as to train staff.

The delay in its October launch coincided with the sudden resignation of five key staff members.

Mvoko, deputy editor Karima Brown, opinion and analysis page editor Vukani Mde, news editor Amy Musgrave and arts and culture editor Damon Boyd all resigned on the same day.

The staffers said that out of professionalism they would not discuss their reasons.

The New Age is the fourth mainstream newspaper to attempt breaking into the South African market in recent years. Media 24's Nova, Nigerian venture This Day and Avusa's weekend paper The Weekender have all folded.

The newspaper would be published by Bennett Colemen & Co Ltd which publishes the world's largest English newspaper, The Times of India.

It would be funded by the Gupta Group, which has close links to the ruling ANC.

Publisher TNA Media's executive chairman is Atul Gupta, while former minister in the presidency Essop Pahad is a director and senior adviser, and former Anglo American SA CEO Lazarus Zim is a director.

  • Judge DREAD - 2010-12-05 11:31

    Now why would anyone want to buy a newspaper fed with more ANC lies and propoganda ? I bet you THIS newspaper will NEVER report on the GUPTAS shady dealings while having lunch with our president.

  • haatspraak19 - 2010-12-05 13:40

    @Judge Dread, realy agree with you, there is no such thing in SA as free media anymore, just a bunch of mainstream propagandinist newspapers, and it only breeds more idiots in this country....the Printed media sector in this country has a dark future laying ahead of them

  • Qualberg - 2010-12-06 07:39

    Ok . now the ANC has got a Newspaper, his masters voice !

      fideltshivhasa - 2010-12-06 10:33

      It's not an ANC paper, nor is it a mainstream propagandinist newspaper (whatever that means...) Get your Damn facts straight. The paper has editorial policy and Editors are in no way inclined to suck-up to anyone's pressures.

  • muttlet - 2010-12-06 11:14

    I have started a new consulting firm in Cape Town. It is called Total Business Solutions Group, and its website is If you are in need of lean manufacturing, six sigma, project management consulting, give us a call. I look forward to helping you with your business problems. Regards, Jason Morin MPM, CIPM

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