ARTICLES RELATING TO ADVERTISING

Red Bull settles false ad suit

2014-10-10 09:04

A can of Red Bull won't give you wings, but those who have bought the energy drink and were disappointed could end up with a few extra bucks.

Generations break will cost SABC R140m

2014-10-05 13:45

The SABC is set to lose more than R140m after putting its biggest soapie, Generations, on ice for two months.

Pot of Loeries gold at end of rainbow

2014-09-22 11:59

Helen Zille brought her dog, John Vlismas brought his very own throne, Lucozade just got more strength and Khaya Dlanga kept on winning at the Loerie Awards.

Joe Public cleans up at Loerie awards

2014-09-21 11:00

Winners of the prestigious Loerie Awards are basking in glory, with Joe Public so far walking away with 16 awards.

Vlismas warns Loeries stars

2014-09-19 18:11

Comic John Vlismas has imparted some wisdom at the Loeries DSTV seminar of creativity, ahead of the award ceremony that will name the top ad agencies in SA.

Hippie sense makes business sense

2014-08-29 13:28

Ad agency Joe Public founder Pepe Marais says business success will come about by thinking creatively with a specific purpose.

A new approach to increasing profit

2014-08-28 05:15

If you break the sales variable into five separate components, they can be adapted individually to leverage profits, says Harry Welby-Cooke.

Wheels come off on 'Drive a new car for R699'

2014-07-03 16:04
182 comments

Clients of the Satinsky Group claim that they have been cheated out of their money and are left in debt they cannot afford to pay back.

US senators slate e-cigarette companies

2014-06-19 09:24

US senators have slammed e-cigarette firms' marketing practices, saying their use of glamorous models and celebrities risks creating a new generation of addicts.

BP, Budweiser join soccer revolt over Qatar

2014-06-09 15:15

BP and Budweiser have joined World Cup sponsors pressing soccer's rulers to tackle corruption allegations over the awarding of the 2022 tournament to Qatar.

Vodacom ad misleading, watchdog rules

2014-05-30 17:13

The headline of Vodacom's advert promoting its data bundle transfer is misleading, the Advertising Standards Authority has ruled.

Facebook profits nearly triple, mobile soars

2014-04-24 09:48

Facebook profits have nearly tripled in the first quarter on a 72% surge in revenues, helped by gains in mobile users and mobile advertising.

ASA upholds weight loss complaint

2014-02-27 16:10

The Advertising Standards Authority has upheld a complaint over a weight loss product that claims to have been recommended by doctors.

Conquering the advertising world

2013-10-14 11:47

Advertising guru Sheila McGillivray, CEO of One Lady and a Tribe, tells more about the industry and what it takes for entrepreneurs to succeed.

Apple unseats Coca-Cola as 'best brand'

2013-09-30 18:59

Coca-Cola has lost its crown as the world's best brand, a closely watched survey shows.

7 super smart and effective marketing campaigns

2013-08-27 12:13

With so much competition in the entertainment industry, marketers have to come up with ingenious ways of promoting their product.

Bill banning alcohol ads to cabinet

2013-08-23 22:54
114 comments

A committee says a draft bill banning alcohol advertising will be submitted to cabinet soon after input from various sectors.

Merger to create $35.1bn ad firm giant

2013-07-30 09:37

Publicis and Omnicom plan to merge to create the world's biggest advertising group worth $35.1bn, to bring firepower for coping with big technology changes.

Surge in growth for online mobile ads

2013-07-10 09:27

Global spending on mobile internet ads has surged 82.8% to $8.9bn in 2012, an industry survey shows.

Old Spice responds to Nando's spoof ad

2013-06-20 11:24

Old Spice has fought parody with parody, issuing a tongue-in-cheek response to Nando's most recent TV ad spoofing the men's fragrance's iconic "I'm on a horse" ad.

Judgment reserved in lion ad case

2013-05-27 17:51

Judgment has been reserved in global civil action group Avaaz's application to get the Airports Company of SA to reinstate an advertising campaign against the trade in lion bones.

Dove Sketches most-watched online ad

2013-05-20 22:04

Unilever has claimed bragging rights to the most-watched internet commercial of all time - a three-minute study of women's self-perception that stars a forensic artist.

Spur tops best ad of 2012

2013-03-11 15:38

Spur's "Sign Writing" ad has scooped the best liked commercial award for 2012, with eight out of the top 20 ads being in the food industry.

We can't predict paper layout - OUTsurance

2013-02-19 18:21
81 comments

OUTsurance says it could not have foreseen that a front-page advertisement in The Star, featuring a legless man, would appear below a story of murder-accused Paralympian Oscar Pistorius.

Govt insists no New Age advertising bias

2013-01-31 22:24

Government is not biased to The New Age newspaper in its adverting spending, the presidency says.

 

Two awards withdrawn from Loeries

2014-10-07 09:24

Two awards received by advertising agency Ireland/Davenport have been withdrawn by the Loeries as they did not meet the entry criteria.

Remax ad misleading, says ASA

2014-09-26 19:00

A Remax advertisement showing images of the ocean for a property that has no sea view is considered a misleading claim, says the Advertising Standards Authority.

As it happened: Day 2 of the Loerie Awards

2014-09-21 19:04

News24's coverage of the Loerie Awards from the Cape Town ICC, where the country’s top creative minds come together to honour the leaders in their field.

Your favourite YouTube adverts

2014-09-20 13:40

Google has announced the Loeries-to-Loeries YouTube Ads Leaderboard, providing a glimpse into the people’s choice of their favourite ads.

Loeries changing lives with scholarship

2014-09-03 17:46

A moment of magic happens every year at the Loeries Creative Week Cape Town when the life of one disadvantaged learner changes forever.

Hippie sense makes business sense

2014-08-29 05:00

Ad agency Joe Public founder Pepe Marais says business success will come about by thinking creatively with a specific purpose.

Lexus sears sky with 'Strobe' spectacle

2014-07-03 19:00

Lexus has taken its 'Amazing in Motion' ad campaign to the Kuala Lumpur sky with 'Lightmen' flying in custom LED suits, scaling skyscrapers and even underwater. Awesome vid!

Lexus sears sky with 'Strobe' spectacle

2014-07-03 11:51

Lexus has taken its 'Amazing in Motion' ad campaign to the Kuala Lumpur sky with 'Lightmen' flying in custom LED suits, scaling skyscrapers and even underwater. Awesome vid!

Junk Mail slated for 'blacklist' ads

2014-06-11 13:25

Junk Mail Publishing has been criticised for publishing adverts using phrases like "blacklisted", the National Credit Regulator says.

Lies! It's all lies, I tell you!

2014-06-03 11:08

Why do we allow people to trick us with false advertising? And why don't we do something about it, asks Lili Radloff

$35bn US, French advertising deal called off

2014-05-09 12:16

The proposed merger between an American advertising giant and its French counterpart has been called off.

Facebook and Google lead mobile ad gains

2014-03-20 09:14

The market for mobile device advertising doubled in 2013 and is on pace for strong gains this year, led by Facebook and Google.

Samsung's marketing splurge questioned

2013-11-28 19:06

Samsung is expected to spend around $14bn on advertising and marketing this year, but reports say the company doesn't always get value for money.

10 sexually awkward vintage ads for men

2013-10-01 08:37

Remember the good old days when advertisers could go balls to the wall with their advertising campaigns?

Media stars shine at MOST Awards

2013-09-04 20:45

The fifth MOST Awards honoured excellence and achievement among SA's media agency and media owner sales staff.

Video

1D reveals new fragrance ad

2013-08-26 11:55

One Direction launched their new perfume Our Moment this weekend, so check out the add which has the boys throwing flowers, tasting fruit and smelling things.

0 comments384 Views

Funny Durex ad makes all men wince

2013-08-05 13:39

Watch as this ad exposes the secret agony many dads experience.

Officials ban Coke ad, say its misleading

2013-07-18 22:13

Authorities in the UK have banned a Coca-Cola television ad because they say it can mislead viewers about how easy it is to burn off the calories in a Coke.

Sanral ad spend gets 200% bump

2013-07-04 21:31

The SA National Roads Agency Limited's spending on advertising has increased 200% in the past two years, says Transport Minister Ben Martins.

Video

The new Nando's 'Sharing Meal' ad takes its cue from the iconic Old Spice 'I'm on a horse' ad.

6 comments14521 Views

Lion ad: Acsa insists balance needed

2013-05-27 16:36

The Airports Company of SA accepts that its decision to remove Avaaz's anti-lion bone trade campaign posters from OR Tambo International Airport affected its freedom of expression, a court has heard.

Video

Watch Nando's latest ad which takes aim at hungry members of parliament who would rather not have pizza or curry for lunch.

33 comments36373 Views

ASA dismisses sex-related complaints

2013-03-01 16:18

The Advertising Standards Authority of SA has dismissed two separate complaints about advertisements related to sex.

Master manipulators

2013-02-11 07:30

Ads have impacts – and not always good ones, says Mandi Smallhorne.

New Age expenses were for ads - premier

2013-01-30 19:46

Gauteng Premier Nomvula Mokonyane says money used for a The New Age breakfast briefing was intended for advertising.

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