ARTICLES RELATING TO ADVERTISING

Johannesburg tightens billboard laws

2015-03-15 13:32

The City of Johannesburg has toughened up on its outdoor advertising rules and will place violations in the same category as building hijacking.

Bad name, high esteem?

2015-03-04 07:28

Long-established brands can develop a false sense of comfort, says Solly Moeng.

Digital brains share ideas in SA

2015-02-19 17:23

Changing advertising dynamics and technological advancements are creating massive but exciting challenges for online media, delegates at the IAB Digital Summit heard.

Twitter expands ads to outside websites, apps

2015-02-04 09:00

Twitter unveiled plans Tuesday to sell ads that run outside its own platform in what could be the start of a broader advertising network.

IAB Bookmarks Awards finalists announced

2015-01-29 16:43

News24 Event Partner: The finalists of selected agencies, publishers, developers and individuals have been confirmed for this year’s IAB Bookmarks Awards.

Restoring BrandSA

2015-01-14 07:31

We need to implement remedies to regain lost value in BrandSA,says Solly Moeng.

Sex up your sales

2014-12-22 07:23

Gender-twist ads would be a great festive present, says Mandi Smallhorne.

FNB ordered to un-Steve

2014-12-07 11:43

The Advertising Standards Authority has ordered First National Bank to withdraw its 'Steve' advertisements as it is harmful to children.

FNB's Steve ad under fire

2014-11-30 11:54

The advertising watchdog has reportedly received complaints over FNB's 'Steve' ads, which states it insinuates that everyone with the name Steve is stupid.

Huge digital billboard lights up Times Square

2014-11-19 09:30

New York's Times Square has been illuminated by the world's highest resolution video display screen of its size, which will feature art and ads until New Year.

 

SA internet advertising grows at breakneck speed

2015-03-13 12:21

The South African internet advertising market is growing at breakneck speed and needs reliable data to position itself as globally competitive, states a report.

State firm let-downs

2015-02-25 07:07

Parastatals' lacklustre performance is a reputational threat to firms, says Solly Moeng.

ASA rules Amstel Lite packaging must change

2015-02-13 13:59

Brandhouse Beverages has been ordered to change the way its Amstel Lite cans and the shrink wrap in which the beer's six-packs of cans and bottles are packaged.

Coke, Budweiser win Super Bowl ad battle

2015-02-02 08:54

Budweiser has capitalised on cuteness with the return of a puppy and Coca-Cola stood out with an anti-bullying message as many brands stirred emotions.

Uber - rising or falling?

2015-01-21 07:26

An Uber ride can either be uber efficient or uber nightmarish, says Solly Moeng.

Public brand blunders

2014-12-31 07:35

SA's wounded public institutions must still grease our democracy, says Solly Moeng.

When there's no way out

2014-12-10 06:37

Do products shoved into your face leave a sweet taste, asks Solly Moeng.

Woolworths needs to nurture its reputation

2014-12-03 11:24

The retailer needs to protect its good reputation but it also has to determine a future value for its evolving customer base, says a brands reputation expert.

Twitter to track its users' app downloads

2014-11-27 09:07

Twitter on Wednesday said it would begin tracking which other applications people have installed on their mobile devices in a bid to better target ads and content.

City of Joburg wants Cell C banner removed

2014-11-18 16:34

The City of Johannesburg plans serving a notice on the WorldWear Mall to take down a banner that has slammed mobile network Cell C’s services.

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