BlackBerry security targets companies

2013-03-14 14:49
BlackBerry is targeting corporations with the security of its platform. (Duncan Alfreds, News24)

BlackBerry is targeting corporations with the security of its platform. (Duncan Alfreds, News24)

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Cape Town - BlackBerry is signalling its intention to consolidate its share of the corporate market, more concerned with the security of mobile devices.

The company on Thursday announced its intention to expand its BlackBerry Enterprise Service 10 platform to deliver a more secure environment for iOS and Android smartphones and mobile devices.

"The BlackBerry Secure Work Space solution includes secured client applications for email, calendar, contacts, tasks, memos, secure browsing and document editing for each device that is provisioned via BlackBerry Enterprise Service 10," the company said.

BlackBerry has seen a reducing market share of its smartphones to Android and iOS powered devices in developed markets as the "Bring Your Own Device" movement saw users switching from the Canadian-based company's devices.

There have remained concerns over the security of alternate devices and BlackBerry has been touting its security features of its smartphones, particularly its new BlackBerry 10 platform.

WhatsApp

"BlackBerry Enterprise Service 10 offers administrators a single, intuitive platform enabling them to effectively and securely manage a variety of devices while protecting their corporate assets and at the same time providing employees the flexibility they desire," said David J Smith, EVP of Enterprise Mobile Computing.

On the consumer front, BlackBerry announced on Wednesday that the popular messaging platform WhatsApp is available on BlackBerry 10.

"WhatsApp is a leading mobile messaging app that connects people to their contacts on several platforms, and we are pleased to work with WhatsApp to bring their service to our customers," said Martyn Mallick, BlackBerry vice president of Global Alliances and Business Development.

BlackBerry announced on Wednesday that it had secured the largest order of its new BlackBerry Z10 smartphones.

The order of one million devices is the largest in the company's history and has gone some way to re-assure market watchers that the company is making a comeback.


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Read more on:    blackberry  |  mobile

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