Sharp TV positioned between HD and 4K

2014-01-07 08:43
Models pose with a Samsung Electronics' 110-inch UHD TV. (File, AP)

Models pose with a Samsung Electronics' 110-inch UHD TV. (File, AP)

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Las Vegas - Japanese electronics maker Sharp is bridging the gap between expensive 4K TVs and HD versions with an in-between solution that's also priced in the middle.

Its new Quattron+ technology doubles the vertical resolution of a high-definition set by chopping the existing pixels in half. Meanwhile, it uses a mathematical formula to double the horizontal resolution for everything but certain parts of an image.

According to Sharp, that gives its Quattron+ televisions 16 million subpixels, versus 8 million for its Quattron line and 6 million for HD. It's a middle ground before stepping up to a 4K TV, also known as "ultra HD," which has 24 million subpixels.

Quattron+ TVs can receive 4K signals.

A 70-inch (177cm) model is expected to retail for about $3 200.

Read more on:    sharp  |  us  |  japan  |  technology

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