Smartphone sales top one billion

2013-11-26 21:16
(Duncan Alfreds, News24)

(Duncan Alfreds, News24)

Multimedia   ·   User Galleries   ·   News in Pictures Send us your pictures  ·  Send us your stories

Washington - Global smartphones sales will top one billion for the first time this year, and keep growing at a steady pace for the next four years, a market tracker said on Tuesday.

The forecast by International Data Corporation showed smartphone growth of 39.3% this year over 2012, a pace that will moderate in the next few years.

One key factor in the marketplace is the decline in smartphone prices, according to IDC. The average sales price this year is estimated at $337, down 12% from a year ago. And IDC predicts it will drop further to $265 by 2017.

"The key driver behind smartphone volumes in the years ahead is the expected decrease in prices," said IDC analyst Ramon Llamas.

"Particularly within emerging markets, where price sensitivity and elasticity are so important, prices will come down for smartphones to move beyond the urban elite and into the hands of mass-market users. Every vendor is closely eyeing how far down they can price their devices while still realizing a profit and offering a robust smartphone experience."

IDC expects the smartphone shipments to hit 1.7 billion by 2017, with the growth rate easing to an average of 18.4% in the coming year.

"The game has changed quite drastically due to the decline" in prices, said IDC analyst Ryan Reith.

"Just a few years back the industry was talking about the next billion people to connect, and it was assumed the majority of these people would do so by way of the feature phone. Given the trajectory of [prices], smartphones are now a very realistic option to connect those billion users."

The fastest growth in smartphones will be in the Asia-Pacific and Latin American regions, each expected to see increases of around 23% in the next four years.

North America, which already has a large number of smartphones, will see growth slow to a 7.8% pace and Europe's pace of increase will ease to 11.1%, IDC said.

Read more on:    us  |  mobile

Join the conversation! encourages commentary submitted via MyNews24. Contributions of 200 words or more will be considered for publication.

We reserve editorial discretion to decide what will be published.
Read our comments policy for guidelines on contributions. publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
1 comment
Comments have been closed for this article.

Inside News24


Book flights

Compare, Book, Fly

Traffic Alerts
There are new stories on the homepage. Click here to see them.


Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.

Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire network.


Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.

Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.