Dragons on a plane!

2013-12-02 10:07

Multimedia   ·   User Galleries   ·   News in Pictures Send us your pictures  ·  Send us your stories

Auckland — New Zealand's national airline unveiled a giant image Monday of the dragon Smaug on one of its planes to celebrate the premiere of the second movie in the Hobbit trilogy.

Air New Zealand showed the 54-meter image that's featured on both sides of a Boeing 777-300 aircraft. The plane is scheduled to fly to Los Angeles in time for the premiere of "The Hobbit: The Desolation of Smaug," which screens Monday, Pacific Standard Time at the Dolby Theatre.

It was the first time fans got a chance to see director Peter Jackson's interpretation of Smaug. In the first movie, the director revealed only the dragon's eye.

The Hobbit trilogy was filmed in New Zealand and is based on the book of the same name by J.R.R. Tolkien.

The movie opens in theaters in mid-December.

The image is a decal, or giant sticker, produced by special effects studio Weta Digital, which also worked on the movie.

Air New Zealand spokesman Andrew Aitken said it intends to keep the decal on the plane for at least a year, until the opening of the third Hobbit movie. The airline also used a decal to celebrate the opening of the first movie.

New Zealand has sought to use the popularity of the movies as a way to market itself and boost tourism.

Read more on:    air new zealand  |  flights  |  air travel  |  travel international

Join the conversation!

24.com encourages commentary submitted via MyNews24. Contributions of 200 words or more will be considered for publication.

We reserve editorial discretion to decide what will be published.
Read our comments policy for guidelines on contributions.
NEXT ON NEWS24X

SHARE:

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
0 comments
Comments have been closed for this article.

Inside Travel

 
/News

#FindYourEscape with Traveller24

Your insider guide to exploring South Africa and the world...
 
There are new stories on the homepage. Click here to see them.
 
English
Afrikaans
isiZulu

Hello 

Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.


Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire 24.com network.

Settings

Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.




Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.