Caitlyn Jenner 'launching beauty line'

By admin
19 February 2016

Caitlyn Jenner has reportedly taken the first steps towards launching a full beauty line.

The 66-year-old star has filed for a trademark which will allow her to sell a number of different items under her name, according to editors at TMZ. As well as make-up, it's thought Caitlyn hopes to create a range of perfumes, nail polish, skincare and make-up removers. At the moment there is no confirmation of when the line will launch, with the star thought to still be considering her full plan. Filing for the trademark is said to have been a way to ensure no one else can use her name on a beauty line.

The star is yet to confirm the news, but given the success of similar ranges by members of her family it comes as little surprise. Caitlyn's daughter Kylie's Lip Kit range of pout products proved hugely successful when they hit stores last year, quickly selling out and prompting the 18-year-old star to confirm some new colour options this week.

Kim, Kourtney and Khloe Kardashian, Caitlyn's step-daughters, also have many beauty strings to their bow. Their Kardashian Beauty range includes lipsticks, mascaras, eyebrow products, powders, illuminators and a full haircare offering, plus they've released perfumes in the past.

Caitlyn confirmed she was transitioning during a TV interview in April 2015, and since then she's spoken openly about how much she's had to learn. Make-up is one of the areas which she has put a lot of effort into, as she revealed in a WhoSay video in September.

"I primarily use MAC products, I think they do a great job, I love their coverage, it’s been a lot of fun for me to learn kinda the makeup and how it works," she explained.

The star previously revealed Kim had also imparted some words of wisdom when it comes to cosmetics.

"I am forced (to wear make-up daily) because Kim told me (I've) got to rock it every day," she said on her reality TV show I Am Cait. "If I walk out the door and don't look at least good and presentable they're (paparazzi) gonna use that shot forever."

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