Cell C comes on board as headline sponsor of Miss SA

By admin
03 February 2014

Cell C is the new headline sponsor of The Miss South Africa pageant in line with their Believe Manifesto and on-going strategy to empower women.

Former Miss SA Suzette van der Merwe, now Executive: Commercial Communications for Cell C, explains why the mobile service provider decided to come on board as a  headline sponsor: “Sun International has repositioned the Miss SA brand to make it more relevant in today’s society and aligns with Cell C’s strategy to empower women. Like Sun International and the Miss SA brand, Cell C’s goal is to support bold, confident and beautiful young women who have the power to inspire a nation and make a difference.

Elana Afrika-Bredenkamp presenter of the Road to Miss SA 3. Elana Afrika-Bredenkamp presenter of the Road to Miss SA 3.

“Traditionally Miss SA is a Believe story – a little girl who grew up with a dream of being a princess. And when she’s all grown up and pursues and realises her dream, she has a platform to inspire, influence, lead by example, follow her dream, make a difference, make someone’s day, or change someone’s world for the better – and she inspires others to believe too!”

Find Love!

Men
Women