Fifa ticket model kills fans’ spirit

2010-01-19 09:41

THIS week’s announcement of poor World Cup ticket sales in South

Africa is a clear indication that Fifa and the Local Organising Committee (LOC)

have to urgently revisit the sales model for locals.

It is far too complicated for the average South African. We are

used to buying tickets over the counter.

Currently, buying a ticket ­involves the laborious task of applying

either via FNB application forms or registering on the Fifa website.

This is the same system that failed during the Confederations Cup

in June last year. It is surprising that Fifa and the LOC have decided to stick

to it.

As it is, fans are not guaranteed tickets for their preferred

games. That, together with the fact that to many South ­African soccer lovers

the internet is still a new concept, has resulted in the poor sales.

Yet the fact of the matter is that Fifa would lose nothing by

making the process less painful. It is easier for people to buy tickets at

traditional outlets such as Shoprite Checkers, Computicket and post offices as

is done with PSL matches.

It would be embarrassing for the country if we failed to fill the

stadiums at the greatest showpiece on Earth.

This is Africa’s World Cup and it must be in sync with the ­culture

of Africans. Fifa and the LOC would do well to reconsider their stand or there

will be empty seats come June.

Join the conversation! encourages commentary submitted via MyNews24. Contributions of 200 words or more will be considered for publication.

We reserve editorial discretion to decide what will be published.
Read our comments policy for guidelines on contributions. publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
Comments have been closed for this article.

Inside News24

Traffic Alerts
There are new stories on the homepage. Click here to see them.


Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.

Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire network.


Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.

Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.