Hong Kong fans see World Cup in 3-D at cinemas

2010-06-15 09:09

Hong Kong football fans were celebrating today that they now can

watch the World Cup matches in 3-D at cinemas.

About 10 matches are to be screened in 3-D, including the final,

semi-finals and quarter-finals of the month-long tournament in South Africa, the

distributor Panorama Entertainment said today.

A company spokesperson said several tests carried out last week had

been successful and that it planned the first 3-D screening Friday.

The showings would give front-row members of the audience the

experience of being on the edge of the pitch, the spokesperson said.

The plan to show 3-D matches at cinemas had been held up because of

technical difficulties and a delay in obtaining the rights from football’s world

governing body, Fifa.

Shopping malls, pubs and even karaoke bars extended their opening

hours into the early hours of the morning to screen the matches.

Only one in seven people in the city of 7 million subscribes to

i-Cable, the channel that bought the rights to the tournament.

An estimated 20 000 turned up at one shopping centre to watch the

opening game between South Africa and Mexico.


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