I will not continue to buy omo - consumer

2009-11-12 12:25

I always watch the omo challenge to clean “grass, grease and mud”

competition presented by Nkanyiso Bhengu on SABC 1.

A lot of women have entered this washing challenge.

They choose a dirty shirt to wash, afterwards their individual

prize is revealed to them.

Prizes are in the form of school bursaries for children.

Black contestants have won children bursaries from R10 000 to R20


But what surprised me lately is the first white woman to enter the

competition won a R50 000 bursary.

On Tuesday November 3 a black woman at a children’s home in Gauteng

won a bursary only worth R10 000.

A few days later, another white woman won a R50 000 prize!

Now, one is shocked because none of the black women have won such

big prizes.

One begins to question the process of how these competitions are


Is the intention for white women to win more money because of their


This raises the question of “fairness” and begins to confirm “foul

play” one might have been suspecting.

I am not (in anyway) a racist by this assertion, but I’m only

focusing on the process.

To me this indicates that this company is more biased towards the

white community than the black community.

What they show is it’s a privilege for blacks to win whilst it’s a

right for whites.

When will the business community be prepared to change and embrace

everyone as equals?

They continue needing money from blacks as consumers of their

product, but they continue to demean them.

I have taken a decision not to continue buying omo in protest of

their racial discrimination.


- Sakhiwo Pasha.

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