Nando’s worried that ‘grilled Michelle Burger’ spoof will harm its reputation

2014-03-07 17:09

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Nando’s has denied using the murder trial of Paralympian Oscar Pistorius in its marketing material.

“Our attention has been drawn to fake Nando’s ads doing the rounds on the internet,” the food chain said in a statement today.

“The visual identity used in these fake adverts bears a remarkable resemblance to that of Nando’s and sometimes even uses the Nando’s corporate identity.”

The food chain said the fake material had the potential to cause damage to the Nando’s reputation.

“As such, we do not endorse this unauthorised and irresponsible use of our brand.”

This week, an advertisement that resembled the Nando’s branding did its rounds on social media sites. The advertisement had a picture of a burger with the words “The Michelle Burger extra grilled”.

Burger was the first witness to testify in the athlete’s murder trial, which began on Monday. She was subjected to extensive cross-examination.

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