MOST South Africans dig deep into their pockets and hearts to help those in need. And it’s not just the wealthy who do so. A national survey conducted by researchers David Everatt and Geetesh Solanki suggests that giving — which includes money, time and resources — is “ingrained” in South Africans, rich and poor alike. And in many cases, it’s the poor who give more than the wealthy. At its height, the project (jointly initiated by the CCS, National Development Agency and the Southern African Grantmakers’ Association), involved five research teams comprising 30 researchers.