Dry February drive catches on

2011-01-27 00:00

SOUTH Africans Against Drunk Driving (SADD) is challenging schools and high-profile people like mayors and business executives to sign up for the challenge of not drinking during the month of February.

The “Alco-Free Feb” campaign is similar to the February Fast, which was started in Australia in 2008, and has been deemed to be a huge success.

SADD started the campaign last year and aims to expand it in 2011, “making people aware of the dangers of alcohol misuse and the associated health problems”, said Charlotte Sullivan of SADD.

She said past participants have told the organisation that they lost weight, saved money and found more time, energy and productivity in their day and slept better.

Sullivan said: “We are not saying people should not drink alcohol, but we need more people to be aware of the dangers that alcohol has on society.”

She said SADD works in education, prevention, research and service delivery to discourage the abuse of alcohol and the harm it causes “especially on our roads and to our youth”.

”Zero heroes” who have already signed up for the campaign include Rory Elliot of the band Plush and Jason Graham, co-winner K2 Dusi 2010, and endorsements have come in from all over the country from members of Parliament and from Ari Seirlis, director of the Quad Para Association. Elliot has been flooded with comments from his Facebook fans who have pledged to join him in the initiative.

Maritzburg United FC endorsed the campaign and urged all alcohol users and abusers to join the campaign.

For more information and to sign up, visit www.alcofreefeb.co.za

Sign up and pay either R100 for the whole month or R25 for a 10-day “student challenge.” For special drinking occasions in the month, one can buy a “drinking day pass” called a “special break”, for R20 a day.

“We also challenge the under-18s to be alcohol free for the whole year,” added Sullivan.

Proceeds will go towards research by SADD on innovative ways to curb alcohol abuse throughout South Africa. SADD will have a stall in the Pick n Pay court at the Liberty Midlands Mall on Saturday so people can sign up.

Bank details: SADD, Nedbank, branch 134025, account number: 1340 547 287

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